Nick Crocco

Nick Crocco Email and Phone Number

Creative Director and Design Lead @ Crow Co. Creative
Saint Paul, MN, US
Nick Crocco's Location
Greater Minneapolis-St. Paul Area, United States, United States
About Nick Crocco

I am a creative leader, specializing in UI and UX design, branding, identity, creative direction, and product management. With over 18 years of industry experience with clients such as Amazon, Disney, Meta, Universal Studios, Target, T-Mobile, and more, I specialize in delivering products that not only meet strategic goals, but also align with stakeholder vision and budget.I am passionate about creating engaging experiences and motivating creatives to craft big campaigns and tell amazing stories that meet business goals and delight users. I have demonstrated strong leadership, collaboration, and communication skills, partnering with internal and external creative and technical teams to ideate and develop digital products that align with business goals led by a customer-first approach. I have also trained companies on the benefits of accessibility and increased views and sales numbers for numerous agencies. I live for pitches and I know when to step in and lead and when to pull back and watch. I don’t hover.

Nick Crocco's Current Company Details
Crow Co. Creative

Crow Co. Creative

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Creative Director and Design Lead
Saint Paul, MN, US
Website:
nickcrocco.com
Employees:
1
Nick Crocco Work Experience Details
  • Crow Co. Creative
    Creative Director And Design Lead
    Crow Co. Creative
    Saint Paul, Mn, Us
  • Crow Co. Creative
    Creative Director/Design Lead
    Crow Co. Creative Jan 2023 - Present
    - Led project design for esteemed clients like Johnson & Johnson, Meta, and Universal Studios- Pioneered innovative design thinking that catalyzed successful funding in dynamic start-up environments (Fintech, Social, B2B, and SaaS).- Orchestrated teams of designers, copywriters, producers, and researchers to deliver products that met strategic goals, aligned with stakeholder vision, and respected budget limits.- Delivered extensive UI/UX design services including persona creation, user flows, wire-framing, final design deliverables, brand redesigns, and prototype development.- Functioned as a Consultant for numerous startups by optimizing workflows which led to heightened productivity and sales.
  • Amazon
    Creative Director
    Amazon 2021 - Jan 2023
    Seattle, Wa, Us
    - Directed UX/Customer Experience efforts from initiation to launch of a new-to-world product, generating lifetime ratings above 4.5 stars, with 72% of users rating the product at 5 stars.- Led a 20+ diverse team of designers, ensuring unified creativity across all experiences.- Fostered collaborations with internal/external creative & technical teams to brainstorm innovative digital experiences that aligned with business objectives while using a customer-centric approach.- Championed innovative creative direction and comprehensive product management.- Served diligently as the primary liaison with external IP holders such as Disney, Marvel, ViacomCBS, and Mattel to launch new digital experiences successfully.- Mastered oversight of project schedules, budgets, and deliverables while maintaining effective communication with stakeholders and team members.- Strategized with data analytics to modify designs based on real-world metrics.
  • Pop
    Associate Creative Director
    Pop 2019 - 2020
    Seattle, Wa, Us
    - Managed over $1M in budgets and ensured timely execution on over 30 projects.- Instituted comprehensive accessibility training programs for all domestic and international team members, including 250 dedicated personnel.- Designed Netgear's first successful D2C store, resulting in an impressive increase of 2.1 million registrations and 800,000 app users in Q3 alone.- Managed a dynamic, diverse team of 25 designers and copywriters on T-Mobile's extensive site-wide redesign encompassing over 100 pages.- Directed innovative creative initiatives and collaborated closely with talented copywriters to deliver numerous successful ad campaigns for Target.- Redesigned Target’s corporate web presence by creating a comprehensive style guide and UX/UI concepts.
  • University Of Washington
    Interactive Art Director
    University Of Washington 2016 - 2019
    Seattle, Wa, Us
    - Led design of the university’s biggest ever fundraising campaign, successfully raising over $6 Billion.- Managed a dynamic, dedicated team of 12 videographers, designers, and editors that augmented social media interactions by an impressive, unprecedented 300%.- Captured both Gold and Grand Gold CASE Awards for exceptional work in advertising, video production, visual design and electronic/visual media.- Directed visual assets for a captivating live projection mapping campaign event with over 10,000 attendees.
  • Revivehealth
    Senior Interactive Designer
    Revivehealth 2015 - 2016
    Boca Raton, Florida, Us
    - Directed strategic UX/UI for a new CityLife campaign, boosting user increase by 232% in two months.- Executed audits on five healthcare groups, including Aetna, Blue Cross, and Kaiser, saving $100k and enhancing campaign targeting.- Managed a dynamic team of 20 freelance professionals and direct reports, including designers, copywriters, and talented videographers.- Successfully managed all digital and creative budgets while working with digital agencies to concept, create, and produce ads for multiple campaigns.
  • Trailer Park Group
    Art Director
    Trailer Park Group 2014 - 2015
    Los Angeles, Us
    - Conceptualized and won $1M+ in design projects via innovative pitches.- Led design of the Jurassic World marketing campaign, winning a Bronze ADDY, Silver CLIO, and a Gold W3 award.- Orchestrated 20+ full-scale cross-platform digital ad campaigns that averaged a 2.10 Nielsen Media Research rating.- Collaborated closely with high-profile clients including Universal Pictures, Amazon, National Geographic, and Disney to meet their unique needs.- Engineered a comprehensive digital advertising and marketing strategy for Motion Picture marketing, overseeing its development and execution.
  • Sony Pictures Interactive
    Interactive Designer
    Sony Pictures Interactive 2005 - 2014
    Culver City, California, Us
    - Established company-wide design and development best practices for over 120 employees.- Developed UI, UX, and ad concepts for 160+ Sony Pictures Entertainment properties.- Managed globalization/localization processes in UK, Japan, New Zealand, and EU markets.- Delivered UI concepts and interaction design for The Smurfs campaign, winning an FWA award.- Utilized emerging technologies to create new first-in-class experiences in a digital environment.- Designed the UX for the Adventures of Tin-Tin site and campaign resulting in an FWA award.
  • Loyola Marymount University
    Interactive Animation Professor
    Loyola Marymount University 2006 - 2006
    Los Angeles, Ca, Us
    - Taught an introduction to interaction design class, focusing on the Adobe Suite of tools.- Guided students on leveraging their current abilities into relevant design projects.- Mentored students on how to adapt their classroom experience into a real-world market.

Nick Crocco Skills

Animation Flash Storyboarding Creative Direction Computer Animation Traditional Animation Motion Graphics Actionscript After Effects Video Games Character Animation Art Direction Maya Compositing Film Television Game Design Interaction Design Visual Effects Premiere Html Texturing Online Advertising Screenwriting Visual Storytelling Sound Design Photoshop Adobe Photoshop Adobe Creative Suite Photography Illustrator Indesign Graphic Design Social Media Web Design Digital Marketing User Experience Video Social Media Marketing Creative Strategy Digital Media

Nick Crocco Education Details

  • Loyola Marymount University
    Loyola Marymount University
    Animation/Design (Emphasis On Digital Marketing)

Frequently Asked Questions about Nick Crocco

What company does Nick Crocco work for?

Nick Crocco works for Crow Co. Creative

What is Nick Crocco's role at the current company?

Nick Crocco's current role is Creative Director and Design Lead.

What is Nick Crocco's email address?

Nick Crocco's email address is ni****@****cco.net

What is Nick Crocco's direct phone number?

Nick Crocco's direct phone number is +131026*****

What schools did Nick Crocco attend?

Nick Crocco attended Loyola Marymount University.

What are some of Nick Crocco's interests?

Nick Crocco has interest in Collecting Antiques, Exercise, Home Improvement, Reading, Gourmet Cooking, Sports, The Arts, Food, Home Decoration, Health.

What skills is Nick Crocco known for?

Nick Crocco has skills like Animation, Flash, Storyboarding, Creative Direction, Computer Animation, Traditional Animation, Motion Graphics, Actionscript, After Effects, Video Games, Character Animation, Art Direction.

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