Janecia Brown Email & Phone Number

Atlanta, Georgia, United States

• Provide full-scale event planning including budgeting, venue selection, program development, vendor management, marketing communications, captivating event design, risk management, on-site coordination, event logistics, travel arrangements and post-event evaluation• Work with multiple clients, internal teams, and partners to design and manage innovative events under budget and within tight timelines including Ferrari's annual tentpole event, Rides 2 Remember• Spearhead grassroot… Show more • Provide full-scale event planning including budgeting, venue selection, program development, vendor management, marketing communications, captivating event design, risk management, on-site coordination, event logistics, travel arrangements and post-event evaluation• Work with multiple clients, internal teams, and partners to design and manage innovative events under budget and within tight timelines including Ferrari's annual tentpole event, Rides 2 Remember• Spearhead grassroot marketing plans for each event and bring each unique campaign to life through vigorous and unique engagements• Develop and submit high-quality sponsorship proposals and reports in coordination with client expectations• Analyze revenue outcomes to identify profits and expenses in an effort to make data-driven decisions and optimize performance Show less

Atlanta, Georgia, United States

• Responsible for maximizing food & beverage revenues and coordinating all service aspects of solicited and assigned catering, banquet and meeting services• Independently establish and maintain budgets, invoices and purchase orders while forecasting ROI• Communicate client objectives to all property departments, facilitate pre/post conference meetings, internal overviews, and client meetings• Serve as primary point of contact with the client and vendors ensuring that the room has… Show more • Responsible for maximizing food & beverage revenues and coordinating all service aspects of solicited and assigned catering, banquet and meeting services• Independently establish and maintain budgets, invoices and purchase orders while forecasting ROI• Communicate client objectives to all property departments, facilitate pre/post conference meetings, internal overviews, and client meetings• Serve as primary point of contact with the client and vendors ensuring that the room has been set up properly, in accordance with the event plan and BEO• Manage all post-event reporting, including attendee evaluations, client feedback, financial settlements and stakeholder reviews• Establish sustainability initiatives through implementing new catering options to follow the corporate mission• Responsible for hiring, leading, and maintaining strong relationships with vendors and partners Show less

Atlanta, Georgia, United States

• Provide administrative assistance for both the Engineering & Configuration Management department as well as the Equipment Reliability department• Oversee the planning and coordination of 8 annual meetings, seminars and workshops• Organize and coordinate the preparation of correspondence, data, and drafting materials for presentations and reports• Process invoices, distributed mail, ordered supplies, process expenses and maintain calendars• Proofread and edit contracts, reports… Show more • Provide administrative assistance for both the Engineering & Configuration Management department as well as the Equipment Reliability department• Oversee the planning and coordination of 8 annual meetings, seminars and workshops• Organize and coordinate the preparation of correspondence, data, and drafting materials for presentations and reports• Process invoices, distributed mail, ordered supplies, process expenses and maintain calendars• Proofread and edit contracts, reports and documents for both internal and external communications• Effectively manage complex travel arrangements, prepare itineraries, and compile travel folders for approximately 30engineers and senior leadership• Maintain files in accordance with records retention and information management policies Show less

Corpus Christi, Texas (American Bank Center)

• Develop, maintain, and monitor booking of 10,000-seat arena, 2,600-seat theatre and 76,000 sq. ft convention space• Conceptualize, develop and manage full-scale marketing campaigns and high impact public relations activities for 5 self-produced festivals and 60+ annual live entertainment shows that drive revenue and nurture brand awareness• Develop forecasting models to help determine probable outcomes for areas of festivals including attendance, marketing ROI, concession purchases… Show more • Develop, maintain, and monitor booking of 10,000-seat arena, 2,600-seat theatre and 76,000 sq. ft convention space• Conceptualize, develop and manage full-scale marketing campaigns and high impact public relations activities for 5 self-produced festivals and 60+ annual live entertainment shows that drive revenue and nurture brand awareness• Develop forecasting models to help determine probable outcomes for areas of festivals including attendance, marketing ROI, concession purchases, parking and lead prioritization• Foster partnerships with media, radio, large format& digital agencies to maximize exposure• Responsible for web analytics, lead generation/landing page design, social media strategy, multivariate testing, email marketing, blogging and podcasting for events• Negotiate venue deals with promoters and agents and assist in the negotiation of facility tenant contract while monitoring contract deliverables• Oversee all financial details of special events and festivals, developing economic and budgetary strategies that align with building owners’ mission and vision• Negotiate, compile, develop and execute contracts and venue agreements including deposits, balances, and required insurance and permits• Disseminate show and event related information to all key facility key personnel while working especially close with the Directors of Event Operations, Finance and Business Development, Marketing and Sales and Food & Beverage• Research and maintain up-to-date knowledge of Billboard charts, industry trends, radio hits and cultural topics• Maintain a working knowledge of each venue’s operations and ticket office policies and procedures to effectively assist with general questions Show less

Kennesaw, Ga

• Oversee booking and sales of 88-acre Sports + Entertainment Park which includes Fifth Third Bank Stadium, 8 competition grade fields, .92 mile trail, 9-acre lake, 4 NCAA regulated sand volleyball courts, as well as indoor training facilities• Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Instagram, Pinterest and YouTube• Coordinate master calendar, and ensure execution of booking and securing talent at… Show more • Oversee booking and sales of 88-acre Sports + Entertainment Park which includes Fifth Third Bank Stadium, 8 competition grade fields, .92 mile trail, 9-acre lake, 4 NCAA regulated sand volleyball courts, as well as indoor training facilities• Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Instagram, Pinterest and YouTube• Coordinate master calendar, and ensure execution of booking and securing talent at fair market value and also assisting in advancing artists / bands• Assist in the development of the annual event budget, specifically advising on: realistic forecasts for each events (based on historical data, market trends, competitive activity, promotional strategy and sales effort), realistic costs of operating and sales promotion program plans• Work with Business Operations Director on contract creation, invoicing and post-event settlement • Maintain a working knowledge of stadium operations and ticket office policies and procedures to effectively assist with general questions• Collaborate with clients / partners to add expertise and creative ideas to each event in line with their vision and objective• Conduct research on local and national bands, industry trends and maintain a database of booking targets• Manage and supervise 5 department assistants, providing one-on-one coaching and implementing best practices• Liaise with external sporting bodies, promoters and event owners to maximize commercial opportunities at the Sports + Entertainment Park Show less

Kennesaw, Ga

•Develop and manage communications strategies, plans and budgets with promoters, internal staff and event partners •Develop and implement a programming strategy that attracts audiences from local and regional markets •Exhibit ability to think creatively and to develop strategic initiatives that align with the stadium’s mission and vision •Negotiate artist contracts, rental agreements and vendor agreements •Input, retrieve, and update event setup information and produce event… Show more •Develop and manage communications strategies, plans and budgets with promoters, internal staff and event partners •Develop and implement a programming strategy that attracts audiences from local and regional markets •Exhibit ability to think creatively and to develop strategic initiatives that align with the stadium’s mission and vision •Negotiate artist contracts, rental agreements and vendor agreements •Input, retrieve, and update event setup information and produce event reports through established systems •Solve problems and handle complaints from tenants or the public in accordance with established policies and procedures •Advise front of house staff personnel including ushers, security guards, strike crews and contracted vendors •Create and implement training programs for front of house staff to improve productivity and increase accountability Show less

Kennesaw, Ga

•Research and survey local and regional audiences to establish market preferences •Ensure all clients are satisfied with the function or event, dealing with special requests, issues and complaints as they arise •Maintain inventories of equipment, storing and retrieving items and assembling and disassembling equipment as necessary •Ensure the execution of set-up, tear-down, and catering orders in meeting rooms

•Provide paraprofessional advising to 80 undergraduate students in two distinct residential communities •Develop, budget and conduct programs on diversity, social engagement, personal development and academic performance •Confront and resolve issues on diversity, racism, alcohol and drug abuse, academic performance and social acceptance •Manage administrative tasks including room condition reports, maintenance requests, and incident reports •Assist with crisis response and… Show more •Provide paraprofessional advising to 80 undergraduate students in two distinct residential communities •Develop, budget and conduct programs on diversity, social engagement, personal development and academic performance •Confront and resolve issues on diversity, racism, alcohol and drug abuse, academic performance and social acceptance •Manage administrative tasks including room condition reports, maintenance requests, and incident reports •Assist with crisis response and emergency support as necessary Show less

•Lead and empower staff in pursuit of developing a highly motivated team who takes pride in providing great service •Establish an innovative and evolving approach to service, whilst focusing on attention to detail with all food and beverages •Monitor customer and kitchen areas and reallocate staff duties to maximize coverage, efficiency and customer service •Train and mentor new employees effectively in order to strengthen and improve overall team performance •Direct and… Show more •Lead and empower staff in pursuit of developing a highly motivated team who takes pride in providing great service •Establish an innovative and evolving approach to service, whilst focusing on attention to detail with all food and beverages •Monitor customer and kitchen areas and reallocate staff duties to maximize coverage, efficiency and customer service •Train and mentor new employees effectively in order to strengthen and improve overall team performance •Direct and assist with the ordering and loading of inventory according to operational procedures Show less

Master Of Business Administration (M.B.A.), Masters Of Business Administration

Masters of Business Adminsitration

Bachelor Of Humanities And Social Sciences, Communication, Public Relations

Activities and Societies: KSU Marketing Association, KSU Residence Hall Association, KSU International Business Student Association.