As a Staff Engineer, I've led the integration of Sales, Product, and Engineering efforts, prioritizing feature rollouts, technical debt reduction, and best practice implementation. I initiated the creation of a dedicated Design System and component library to foster UI consistency and reusability across products.My approach has embedded a product engineering mindset across our team, involving engineers directly in user research and metric-driven development, fostering a culture of rapid iteration and resilience. I've been instrumental in recruiting and mentoring top engineering talent, establishing a feedback-oriented culture that emphasizes continuous improvement and excellence.Moving forward, my focus is on advancing our engineering frameworks to streamline product development, enhance cross-product interoperability, and drive innovation with efficiency at its core.

Building a SaaS from the ground floor in a fast and moving market and using the latest technologies and best practices:- Using Domain Driven Design practices to ensure modularisation of the Frontend Application- Implementing Accessibility and Web Performance best practices to ensure an inclusive and fast application

Improved Web Core Vitals from 50% green to 90% green in all categories.Lead and Implemented Product Filtering in our Catalogue that Improved CVR by 3% and Organic Traffic by 20%Added Observability Practices in the Web, custom dashboards and monitors, and reduced the errors in our app by 30%Working on the Authentification Flow, trying to increase Sign up Rates

Improved the CI/CD pipeline by introducing Performance Testing and Performance Budgets. Led Various UI redesign initiatives that improved CVR for New Users by 3% Improved the Experimentation / Feature Toggle Service that allowed us to run multiple variations of testing in the web application

Responsible for the migration of legacy AngularJS code to StencilJsImplemented Design System components into e-commerce websiteImproved the filtering experience that increased CVR by 1.2%

Responsible for the CI/CD pipeline for 4 frontend applicationsImplemented two new projects that automated 90% the technical design processes Advocated for XP practices inside the team, like unit testing MOB programming and pair programming