Andrew Neff

Andrew Neff Email and Phone Number

Marketing Strategy Leader Helps AI and Tech B2B SaaS Companies Drive Credibility to Boost Sales / GTM Plans / Keynote Speaker / Angel Advisor / Sector Honors @ Luminali
Andrew Neff's Location
San Francisco Bay Area, United States, United States
Andrew Neff's Contact Details
About Andrew Neff

Results-oriented marketing strategist helps B2B SaaS companies drive AI/GenAI initiatives. Craft compelling messaging that gets attention in competitive sectors. Experience leading tech companies, one acquired while I was VP of 3 groups. Recognized with 9 sector awards. A national and company speaker to audiences from customers to partners to industry analysts.Proven record of successful, collaborative work with C-level executives and cross-functional teams. Champion the new AI initiatives companies need. Truly enjoy building and motivating teams by empowering them as individuals and crediting them for success. Winning overall is what truly matters, not the credit, and brilliant strategies are a dime a dozen if you do not execute well and track the data.Specialties: Product Marketing, Digital Marketing, Artificial Intelligence, Customer Experience, Automation, Positioning & Messaging, Strategic GTM Plans, Data Analytics, Product Development, Digital Content, Analyst Relations, Competitive Analysis, Content, Partnerships, Social Media, Webinars, SEO & Demand Generation

Andrew Neff's Current Company Details
Luminali

Luminali

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Marketing Strategy Leader Helps AI and Tech B2B SaaS Companies Drive Credibility to Boost Sales / GTM Plans / Keynote Speaker / Angel Advisor / Sector Honors
Andrew Neff Work Experience Details
  • Luminali
    Principal Consultant - Fractional Product Marketing And Marketing
    Luminali Feb 2020 - Present
    San Francisco Bay Area, Us
    Consult for clients when not full-time in US, UK and APAC such as NICE with product and digital marketing, launch plans and business strategy. Writing industry articles on GenAI impact with analysts' input. Advise B2B/B2B2C technology leaders from startups to large companies. - Deliver custom GTM plans, national speaking, targeted content, market analysis and/or sales materials.- Flexible model offers the service needed from strategy to filling ST gaps in areas such as messaging, multiple digital channels and sales enablement.- Helped #healthtech co. in Taiwan with GTM and U.S. rollout plan targeting multiple key audiences.
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  • Cayosoft
    Chief Marketing Officer
    Cayosoft May 2022 - Dec 2022
    Columbus, Ohio, Us
    Created full GTM plan and launched a new solution via multiple channels while managing a team. Reinvented positioning to enter new markets and fuel sales increases. Built new Analyst Relations and VoC initiatives to expand market reach and client retention.
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  • Onevalley
    Director, Marketing And Product Marketing
    Onevalley Nov 2021 - May 2022
    San Mateo, California, Us
    Designed Go To Market plan and market initiatives to launch the new B2B enterprise division. Co-managed team while expanding global reach of solutions and services. Built new messaging that resonated with target audiences over 8 channels. Assembled actionable market data and adjusted based on KPI's.
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  • Startek
    Director, Digital Engagement And Social Media
    Startek Apr 2021 - Nov 2021
    Denver, Co, Us
    Helped lead digital engagement, AI and social media solutions at a global BPO leader with 40K people to expand suite of product offerings. Configured global strategic product partnerships that created new sales opportunities for clients. Guided AI, CX and data analytics solutions with compelling messaging.
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  • [24]7.Ai
    Product Marketing, Ai Solutions
    [24]7.Ai Sep 2017 - Jul 2019
    San Jose, California, Us
    Drove strategic positioning, messaging and features within global 6K person company. Award-winning AI platform with voice and text solutions leveraged AI and data science to learn intent and boost CX. Helped elevate credibility and sales. Company award and 3 industry awards. Collaborated on 2 1st place reviews from lead analyst firms.
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  • Keynomics
    Vice President, Marketing And Product Marketing
    Keynomics Jun 2014 - Dec 2016
    Doubled new business on CX/Customer Service solutions used by F500 clients. Powered 100% growth in new client sales in 1 year by designing new marketing, positioning and demand generation programs. Built sector credibility with compelling content published on sector sites. Industry awards all 3 years.
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  • Luminali
    Principal Consultant, Marketing And Product Marketing
    Luminali Oct 2000 - May 2014
    San Francisco Bay Area, Us
    After acquisition, founded marketing services firm to balance new work/family life as I jointly raised twins. Successfully consulted, often as Interim VP, for 14 small to mid-sized companies. Created strategies for leading marketing, redefining positioning, acquiring users, developing content and demand generation needs. Reconfigured software stack when needed. See multiple client testimonials and client list at luminali.com.
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  • Flyswat
    Vice President, Marketing, Product And Business Development (Acquired)
    Flyswat Feb 1999 - Sep 2000
    Managed strategic plans, budgets, resources, hiring and operations for 3 groups. Developed the team in each group. Created an all-new B2B vs. B2C business plan and presented it to the founders and board for approval, which they did. Revised business model drove rapid growth, including 150% increase in clients in 9 months with lower user acquisition costs. Secured over 40 PR stories. Transformation led to full acquisition.
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Andrew Neff Skills

Strategic Partnerships Start Ups Strategy Product Marketing Lead Generation Product Management Marketing Business Development Management Crm Leadership Saas Public Relations Marketing Strategy E Commerce Enterprise Software New Business Development Go To Market Strategy Business Planning Entrepreneurship Team Building Social Media Competitive Analysis Online Marketing Business Strategy P&l Management Public Speaking Program Management Cloud Computing Team Leadership Market Analysis Product Development Analytics B2b Marketing Mobile Devices Demand Generation Customer Relationship Management Venture Capital Mergers And Acquisitions

Andrew Neff Education Details

  • Miami University
    Miami University
    Decision Sciences (Data Analytics)

Frequently Asked Questions about Andrew Neff

What company does Andrew Neff work for?

Andrew Neff works for Luminali

What is Andrew Neff's role at the current company?

Andrew Neff's current role is Marketing Strategy Leader Helps AI and Tech B2B SaaS Companies Drive Credibility to Boost Sales / GTM Plans / Keynote Speaker / Angel Advisor / Sector Honors.

What is Andrew Neff's email address?

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What schools did Andrew Neff attend?

Andrew Neff attended Miami University.

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What skills is Andrew Neff known for?

Andrew Neff has skills like Strategic Partnerships, Start Ups, Strategy, Product Marketing, Lead Generation, Product Management, Marketing, Business Development, Management, Crm, Leadership, Saas.

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