1. Assist in the implementation and optimization of paid media campaigns,including search engine marketing (SEM), display advertising, social mediaadvertising, and other digital advertising channels.2. Conduct research to identify target audience segments, keywords, and trendsthat align with our marketing goals.3. Collaborate with the marketing team to develop compelling ad copy andcreative assets for campaigns.4. Monitor and analyze campaign performance data, providing regular reports andinsights on key metrics, trends, and opportunities for improvement.5. Assist in managing budgets and bidding strategies to maximize campaigneffectiveness and return on investment (ROI).6. Conduct competitive analysis to identify industry trends, benchmarks, and bestpractices.7. Stay up-to-date with the latest trends, tools, and industry standards in paidmedia advertising.8. Support the team in managing relationships with advertising platforms,agencies, and vendors.9. Assist in testing new advertising strategies and tactics to drive continuousoptimization and innovation.10. Collaborate with cross-functional teams, including design, content, andanalytics, to ensure cohesive and impactful marketing campaigns.

Boosted Sales by using Social Media campaigns. Maintained excellent customer relationships. Helped improve customer base through effective communication. Monitored Competition.

I had a wonderful experience of 2 months working at a startup company called Yolo Perks which is under broadamp technologies. Got to learn good marketing techniques and a good exposure.