An astute marketing professional with more than 15 years of experience in Traditional and Growth Marketing, Strategic Planning, Digital & Social Media, Brand Strategy, Storytelling and Customer Acquisition in the MENASA market. Worked with various luxury fashion & jewelry, home, F&B, lifestyle, automotive, sports, education and entertainment brands; giving my portfolio a strong diverse dimension. Brands include Bloomindales, Harvey Nichols, Gucci, Bvlgari, Ferrari, Maserati, Adidas, Puma, Nike, American & British Schools in Middle East, Russell Group University.A creative thinker who believes marketing is Storytelling, backed by the right tools of reaching and retaining the relevant audience.