Neha Seth Email & Phone Number

I’m a versatile, driven Director of Analytics blending technical acumen, team leadership, and a natural talent for project management to manage high-value practice areas and meet client analytics needs. I have the right combination of business insights and communication to engage cross-functional teams, stakeholder groups, and high-value clients. ► Spearheaded key client adoption of Nielsen's enhanced projection methodology for consumer panel data, garnered positive feedback, and captured incremental revenue gain opportunities. ► Catalyzed client commercial growth and delivered revenue by using disaggregated Homescan Consumer Panel data and Nielsen Shopper suite to design custom analytics solutions. ► Optimized marketing spend and drove ROI by leading development and implementation of visual frontend tools integrating multiple data sources to generate actionable recommendations. ► Provided formalized training, coaching, and hands-on mentoring opportunities to client service team to raise awareness and aptitude for analytics. ► Led teams in the identification and delivery of impactful insights and meaningful recommendations for improved price perceptions and in-store product lines.

Listed skills include Customer Analysis, Customer Insight, Analytics, Database Marketing, and 12 others.