- Launched an impactful interview series titled "Break the Bias," featuring influential women in tech and healthcare, reaching 20K people on LinkedIn. - Increased newsletter open rates by 37% over the course of a year.- Led the redevelopment of the brand website with a focus on lead generation.- Established and implemented streamlined content development processes and quality standards.- Collaborated with cross-functional teams, including design, content, product, and sales, to… Show more - Launched an impactful interview series titled "Break the Bias," featuring influential women in tech and healthcare, reaching 20K people on LinkedIn. - Increased newsletter open rates by 37% over the course of a year.- Led the redevelopment of the brand website with a focus on lead generation.- Established and implemented streamlined content development processes and quality standards.- Collaborated with cross-functional teams, including design, content, product, and sales, to implement effective marketing strategies.- Successfully collaborated with agency partners to drive design and visual communication efforts for the brand. Show less

- Successfully straddled a hybrid role as a shared resource between three teams for multiple projects- Increased organic leads for events and special sales for TERAI India Dry gin by ~300% - Led the planning, implementation, and marketing for sold-out events across Delhi with cross-functional teams.- Established clear and streamlined processes for social media content development for TERAI India Dry Gin. - Oversaw the rewriting, redesign, and development of the Globus Spirits… Show more - Successfully straddled a hybrid role as a shared resource between three teams for multiple projects- Increased organic leads for events and special sales for TERAI India Dry gin by ~300% - Led the planning, implementation, and marketing for sold-out events across Delhi with cross-functional teams.- Established clear and streamlined processes for social media content development for TERAI India Dry Gin. - Oversaw the rewriting, redesign, and development of the Globus Spirits Limited website, managing the project from agency search to successful completion. Show less

- Increased agency revenue by >200% during my tenure.- Expanded the agency portfolio into multiple new business verticals, including Food & Beverage, B2B Communications, Finance, Healthcare, and Luxury.- Developed standardised turnkey processes for client management, including pitch development, account onboarding, digital content strategy, and relationship management.- Implemented startup operations such as talent recruitment, team training, and retention strategies.

- Increased organic leads and registration for special events and antenatal workshops by 3x- Established a digital and content marketing department, implementing processes, SOPs, and quality standards for multimedia content production.- Collaborated with medical and non-medical teams to develop digital content for various disciplines.

- Successfully managed a 10-person in-house team and a pool of ~20 freelancers to deliver content for a portfolio of over 150 clients- Streamlined processes for digital content development and social media marketing, serving as a liaison between teams.- Established content quality standards and writing guidelines for in-house and freelancing teams- Developed and implemented digital content and marketing strategies for the agency's own branding, visibility, and SEO efforts.

•Troubleshooting for existing social media outlets to engage new audience members.•Identify new social media outlets and developed strategic expansion plan for Social Media Marketing.•Mentor Afghan women with creative writing skills through Google Groups.•Create PR and outreach documents for theatrical organizations to pitch staging events.•Assist with logistics, planning and physical staging of theatrical events for the organization.

Rewrote company website content using Joomla.Sourced video, photo and written content for agency clientele and customer base.Write weekly blog posts on topics related to traditional and interactive marketing, social media marketing, SEO and content management.

Develop and implement strategic social media marketing strategy for start-up special events company.Source video, photo and written content for customer base.Edit and publish event photographs to company weblog using Photoshop, iPhoto and Wordpress.Create and publish weekly written content via Wordpress, Facebook and Twitter.

Taught college freshmen required academic writing courses - ENG 075, ENG 080 and ENG 101.Provided students with written and one-on-one monthly progress and feedback reports, online and in classroom.Planned course curriculum and learning activities to help students achieve required outcomes.Incorporated the use of new media technologies - WordPress blogging software, Facebook and Twitter to create a virtual space for classroom instruction.

Provided front-line troubleshooting and client support services via direct mail and inbound calls.Created Annuity Post-Issue Procedures Manual for incoming staff.

Developed and published content for a weekly online newsletter titled Envision.Administered online calendar events for the E-Magnify website.

Developed and designed multiple semesters event brochures using Microsoft Publisher. Prepared promotional materials, news releases and web content for Center events honoring Holocaust survivors and scholars, e.g. Kristallnacht and the Holocaust Educator's Conference.

Provided strategic input during planning sessionsSuccessfully administered and executed team plans for new student orientation and registration.Managed and oversaw the proceedings and activities of 6 student led campus organizations.Founded the First Annual Tunxis Community College Writers Conference that attracted nationally renowned speakers such as David Pesci and NPR host, Colin McEnroe.