www.nehaguptade.com

Supporting a driven team of virtual events-focused Developers and Operations experts providing solutions to marketers across the globe. VouchPro offers connectivity solutions in the space of streaming, Metaverse and believes in making most things possible! Have a challenge of broadcast, streaming, or simply API integrations across platforms, contact team VouchPro. The team will ensure you have a solution :)

As the first team member of Duolingo English Test in India, I laid the foundation of the business in APAC with a focus on India. I worked on the strategic and actionable plans for the product, keeping its uniqueness alive vs the incumbent competition.

Global University Systems (GUS) is an international network of over 40+ higher-education institutions worldwide. I was the founding and leadership team member for the SBU InUni, which was launched in the end of 2019.My role as Global Marketing Director, reporting to the chairman of InUni, had the global responsibility to growth brand and product development, performance marketing and analytics driving Digital Business for the company. A key focus is on coaching and mentoring a strong global team of Sales team & Marketers and ensuring KPIs and targets are exceeded. Leading a team of 50+ high performers, driving India operations for InUni (Including sales, marketing and finance) I drove business growth of 10Mn+ pounds and managed marketing spends of 2Mn poundsInUni revolutionised the International recruitment for its partners building their brand and working as their International Markets arm in developing countries. I also drove growth for InUni in the UK, US and Europe, focusing on new partner acquisition.

As a direct report of the Managing Director of the company, I managed all internal and external communications for HIL Ltd, a publically listed organisation. I also undertook additional responsibility of supporting marketing for CK Birla Group and its companies as CMO advisor to Mrs Amita Birla.During my time at HIL, I developed Multiple award winning Marketing campaignsDrove Employer Brand to support HIL's Great Place to Work certification with the highest Pride score for organisationConsulted CK Birla Group companies on multiple projects. I was promoted from the position of GM to AVP within a span of 1 year due to my exceptional contribution to the growth of the organisationMember of Senior Management in HIL, responsible for growth of the company brand with initiatives spanning across in Marketing, Brand, CSR, Internal and External Communication - largely for India and some work for global markets as well.I consider this role of an Editor or a choirmaster who ensures that we all sing the song in the same rhythm to tell a story which is interesting to the consumer as well as relevant for the business.I lead the Marketing team for corporate brand HIL and business brands Parador, Charminar and Birla Aerocon. Apart from Marketing communications, responsible for new product launches, PR, Employee communication, Digital communication etc.

Part of the core Marketing team which led the launch of the most iconic brands of India, factest growing network across any category in the world - JioLead Marketing initiatives of the Value format retail business for the brands Reliance Smart and Reliance Fresh.Establishing the brand positioning and developing mass media campaigns

Making the Super Brand LinkedIn more stronger, relevant and approachable to students and professional.Helping Members of LinkedIn to understand and utilize LinkedIn to grow themselves as a professional.

Joined Independent Fiat to relaunch the Brand in Indian market.This is my first stint in Auto Industry - learning the very dynamic and very competitive environment with ensuring my Brand gains maximum growth!Able to grow the brand significantly with much higher consideration towards the brand from where we started in MarketResponsible for key Brand interventions in ATL Space, Digital and ExperientialPart of charged up - will do group; which has grown the company Month on Month in the southward trending Industry

Launched range of Idea Branded Smart Phones by the name of Idea 3G Smartfones. Managed the complete smart phone business of Idea Cellular Ltd nationally scaling to $25 Mn in 2 years- Identifying the product for launch- Testing and Production planning- Packaging, Launch and Communication- Inventory Management- Product Bundling, Backend Integration- After sales service, Sales Schemes

Creative communication, Handset Packaging, Brand Identity - development, guidelines and implementation, Retail visibility, Events, research, Budgeting and Planning

Brand Management

Mix of Cross Functional Training in an Operating Circle environment (Idea, Gujarat) and On the job Training in National Brand Team (Mumbai)

Research project on the Launch of their Artificial Sweetener SPLENDA