Reader-first marketing strategist. With 6+ years of working with the best minds out there, I've learned to create and implement adoption and upsell strategies. Marketing automation, customer development and retention, drip campaigns, outreach campaigns, and brand and product adoption are some of the things I've particularly mastered on over the last 6 years. Things that make me stand out - consistency, attention to detail, and implementing what's been thought outside the box. Super excited to leverage everything I've learned and more to help content creators build context. Are you someone with a passion for understanding users, a knack for teamwork, and a drive to create better? Let's chat!
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Head Of GrowthJespLondon, Gb -
Accelerator FellowStrathclyde Inspire Jun 2024 - PresentGlasgow City, Scotland, United Kingdom -
FounderMend Martech Nov 2023 - PresentGreater London, England, United Kingdom -
Campaign CoordinatorBase Creative Aug 2023 - Sep 2023London, England, United Kingdom -
Product Marketing ManagerDeepconverse May 2021 - Dec 2021United StatesStrengthened branding initiatives by building the website from scratch using Webflow and Figma. Cultivated customer rapport by writing case studies and conducted research on existing and emerging products within the competitive sector to highlight product gaps and ensure retention. -
Product Marketing ManagerIzooto Oct 2018 - Apr 2021Noida, Uttar Pradesh, IndiaPublished high-quality content on product pages, created product messaging and automated drip campaigns to ensure consistent product adoption. Conducted customer interviews to build the customer pipeline for beta releases and recorded demo videos for the upcoming products and features. Penetrated a new market (Digital Publishing) through strategic planning, competitive analysis, guest blogging, partner marketing, social promotions, and press releases. Collaborated with sales, dev-ops, finance, and customer support departments to influence critical business growth outcomes. -
Content MarketerGreyb Jan 2018 - Oct 2018Mohali, Punjab, IndiaProduced original, audience-targeted copy; performed market research and content gap analysis to generate high-quality content. Developed clear processes for drafting, editing, and copy approval across the team to increase efficiency. Produced marketing graphics that were attractive and high-quality by applying skills in Canva. -
Campaign City HeadProcter & Gamble Sep 2017 - Jan 2018Chandigarh, IndiaHelped conduct Whisper's third #SitImproper Campaign, executed by Chtrbox in collaboration with TVF. Routine tasks involved managing a team of 120 influencers and crafting social media strategies to create more product awareness -
Senior Team LeadNatyashala Aug 2014 - Jan 2018Hoshiarpur Area, IndiaActing, scriptwriting, and managing a team of 20+ performers creating awareness around social issues.
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Digital Marketing InternIdealise - A Digital Agency Jun 2017 - Aug 2017Bangalore1. Performing keyword research for better content viewability2. Creating content for the blog.3. Optimizing content by creating the meta description/SERP titles.4.. Analyzing the market/competition. -
Student-CoordinatorTraining And Placement Cell, Uiet Hoshiarpur Jul 2015 - Jul 2017Hoshiarpur, Punjab, India
Neha Tanwer Education Details
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Marketing -
Electronics And Communications
Frequently Asked Questions about Neha Tanwer
What company does Neha Tanwer work for?
Neha Tanwer works for Jesp
What is Neha Tanwer's role at the current company?
Neha Tanwer's current role is Head of Growth.
What schools did Neha Tanwer attend?
Neha Tanwer attended Strathclyde Business School, Panjab University.
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