Neil O'Brien Email & Phone Number

Tunbridge Wells, Kent, Gb

In my current role, I am steering a team of 50 members to ensure achievement of day-to-day activities. Overseeing all aspects of business development and client services functions to attain high levels of revenue growth. Improving skillset of high-performance personnel through leadership and mentorship of staff members on organisational and industry best practices. Streamlining key aspects of product portfolio through successful launch and oversight of end-to-end overhaul opportunities. Managing redevelopment of company's sales approach and associated materials, comprising new CRM system in line with best practices. Optimising revenue streams by planning and deploying brand new premium website service. Providing exceptional support to client services team in meeting and exceeding annual target goals within seven months.The values I have driven during this role include the following:• Increased overall revenue from £40M to £50M within three years.• Enabled company to accomplish continuous success by staying up-to-date on industry trends and identifying as well as capitalising on new and emerging approaches.• Generated business growth and ROI through formation and implementation of effective strategies.• Achieved £50M annual revenue by steering end-to-end procedures of copyright licensing division.• Attained consistent growth in revenue by devising and applying new incentive scheme.• Exercised remarkable leadership skills to steer company out of challenging phase through launch and proper management of mulitple new products.

Tunbridge Wells, Kent, Gb

Saffron Walden, Essex, Gb

Serving as Commercial Director, I was successful at steering all aspects of profit and loss functions of market-leading news and current affairs magazine. Moreover, I improved magazine's position in market by overseeing multiple transformation initiatives. I optimised brand awareness and revenue by organising and conducting persuasive marketing campaigns. My management skills have allowed me to enhance executive decision-making activities. I administered end-to-end procedures of project lifecycle to restructure magazine and improve accessibility. I secured mutually beneficial terms on contracts through utilisation of assertive negotiation skills. I upgraded website and mobile apps based on new and emerging trends to achieve competitive advantage.The values I have driven in this role include:• Transitioned 5K quarterly subscribers to annual subscription plans through innovative marketing programme.• Improved Key Performance Indicator (KPI) metrics for continuous business development and growth.• Succeeded in driving increase in subscriptions by over 10%.

Dundee, Gb

In this role, I enabled successful management of 22 distinct magazines and ensured optimum performance by utilising industry expertise. Moreover, I provided robust leadership to team of 120 members, leading to seamless operational workflow. I planned and executed effective marketing, operational, and process improvement strategies to attain operational excellence. I developed and delivered multiple new products by spearheading project lifecycle from conception to completion.The values I have driven during this role include the following:• Secured new contracts by optimising business approach and leveraging robust negotiation skills.• Recovered failing magazine titles through successful launch of 10 new websites and eight new spin-off print magazines.• Created new innovations department from scratch, whilst guiding and mentoring staff members in successful achievement of three significant licences and four additional magazines and website launches.• Maximised profitability by 20%+ over course of tenure through an innovative reader feedback programme.

Cheltenham, Gb

In my role as Managing Director, I posited company as market leader through leadership of complex acquisition and revitalise business functions. I improved process efficiency of operations, marketing, PR, and editorial divisions, whilst administering and mentoring high-calibre teams. I administered budgets to ensure optimum utilisation of resources. I optimised decision-making through delivery of expert-level insights by driving market intelligence activities. I rrganised and conducted comprehensive PR campaign with focus on increasing newsstand presence.My achievements from this role have been:• Maximised financial performance and established new culture aimed at fostering innovation and higher appeal to entire audience base.• Realized 100% growth in product sales within nine months by leading implementation of regular product catalogue.

Reigate, England, Gb

During this tenure, I achieved continuous year-over-year growth through robust leadership of new product and business development efforts. I devised and executed new business structure for ongoing development and introduction of new products. I secured mutually beneficial terms on contracts and licensing deals through utilisation of effective negotiation expertise. I delivered remarkable contribution in business success and profitability.The values I have driven in this role include the following:• Ensured successful launch of corporate entity on mobile applications through introduction and deployment of emerging technologies.• Attained two-fold company's subscriptions over course of four years by overseeing end-to-end procedures.

Oversaw 5 publishers, a paid-for and controlled subscriptions department, a directories publishing operation, newsstrade circulation, print and production.Key achievements were;• Increased paid for subscriptions by 5% for two consecutive years in a bear market• Oversaw launch of 3 magazine related websites• Launched and relaunched a number of Award Ceremonies and shows, exceeding visitor targets by 10%• Developed and launched 5 new titles, which are still published.• Sat on the PPA B2B board

Transformed the business from a minor player to one of the leading customer publishing agencies playing a significant role in the development of the sector with an innovative marketing segmentation approach to customer communications.Key achievements were;• Grew the business from £750k to £5m turnover in five years• Pitched, won and published magazines for Barclaycard (6 titles), Britannia Airways (published in 6 languages), Npower (8 magazines) NatWest students, ASDA’s home grocery shopping catalogue, Save & Prosper, Boots the Chemist, monthly promotional supplement for Sky TV customers and a unique magazine to support the launch of new Virgin Megastores.• Board member of association of Publishing Agencies, voted chair in 1998 and 1999, launched and hosted the inaugural Customer Magazine Conference.• Jointly devised and introduced a hugely innovative working environment with every desk on wheels allowing for regular reshaping of the environment as teams worked on different titles.

Bsc, Business

Education record