From the very beginning White Space worked closely alongside our parent company, Jacob Bailey - and in January 2017 we merged to become simply Jacob Bailey. A single business with a clear purpose. At the Jacob Bailey Group we’re often asked what we do. The answer is simple. We improve our clients’ P&L and positioning.How?By Connecting Relevance through DATA, TECHNOLOGY and CREATIVITY.And the reason why?Because we’re all about creating Brilliant… Show more From the very beginning White Space worked closely alongside our parent company, Jacob Bailey - and in January 2017 we merged to become simply Jacob Bailey. A single business with a clear purpose. At the Jacob Bailey Group we’re often asked what we do. The answer is simple. We improve our clients’ P&L and positioning.How?By Connecting Relevance through DATA, TECHNOLOGY and CREATIVITY.And the reason why?Because we’re all about creating Brilliant Experiences…with a little bit of magic.We know that results on your P&L are what really count and that your brand’s positioning, whether at the organisational or product/service level, impacts revenue.But we need insight. The minute you stop measuring is the minute your business stops improving. Businesses have to become more intelligent over time, otherwise how are you going to know what is truly driving the P&L and your positioning?By asking the right questions we gather data that makes a real impact and has a real business value, rather than simply valuing the data you have. For us it really is all about big answers, not about big data. We harness innovative technology to bring your brand closer to your audience while enhancing the experience - an opportunity missed by many businesses. As is producing strategically guided creative ideas. We connect the data, technology and creative to create Brilliant Experiences.It's my role to lead the UK team to ensure they are clear about what’s required of them, providing confidence and leadership, whilst identifying areas for improvement. Growth: Put in place the right team to win new business and to grow existing clients.People: Embed a culture where everybody feels supported and able to do their best work.Processes: Ensure that we work consistently to the highest standards – the small things make a big difference.Numbers: Take responsibility for the overall productivity and profitabilityof the Jacob Bailey UK brand. Show less

As the managing director my role is to help everybody in the team to feel supported and clear about what they are doing, how they are doing it, and more importantly to understand why they are doing it. Providing confidence and leadership and offering praise, encouragement and motivation, whilst identifying areas for improvement.