Neil Scott Email & Phone Number

Toronto, Ontario, Canada

In this role, I lead a team of sales merchandising representatives managing specialty accounts with nightclubs, bas, and retail establishments across downtown Toronto and GTA territory. I build, maintain, and own on-premise key account head office relationships with Labatt. I oversee all team training, mentoring, and performance management. I develop, execute, and evaluate key account programs. I also devise and roll-out annual customer business plans, focused on leverage strategies to create win-win partnerships. ***Value Added***✔Ranked as #1 Top Performer across Ontario in 2019, generated sales revenue of $MM/year and succeeded in growing volume on existing key accounts through diligent marketing and negotiations. ✔Directed field sales team on street level executions, conducted monthly and quarterly account reviews, and created both internal and external communication plans. ✔Supported Customer Marketing Team in developing customized programs, strategies, and tactical marketing initiatives.

During my tenure with MLSE, I mentored, led, and motivated team of sales professionals in driving football ticket sales business grow to attain all annual targets. I generated new revenue as individual contributor by selling season tickets and partial plans. I supported Sales Representatives through continuous supervision, one-on-one mentoring, and quarterly performance assessments. ***Value Added***✔Built quarterly and annual business plans that strategically guided day-to-day ticket sales efforts for team, including inventory management, pricing, and prospect pipeline management.✔Created innovative programs to attract new football audience, designed and introduced new Salesforce CRM reporting tools, and introduced new sales strategies based on industry research and data. ✔Aligned strategically and worked collaboratively with other commercial departments to maximize cross-selling; partnered with marketing to develop ticket packages and effective marketing collateral such as season ticket brochures.

Education record

Education record