Neil Farquharson

Neil Farquharson Email and Phone Number

Director of Marketing and Education @ ConectUS Wireless
Idaho Falls, ID, US
Neil Farquharson's Location
Dallas-Fort Worth Metroplex, United States, United States
Neil Farquharson's Contact Details
About Neil Farquharson

With a distinct accent, an MBA, and a degree in engineering, I'm not your typical marketing manager and influencer. People often commend my presentation skills and my ability to transform good speakers into outstanding presenters, and these are, indeed, two of my fondest passions, however, I also really enjoy writing on social media and using the Internet training mediums to educate and inform others.Specialties: digital marketing and strategy, generating sales, search engine optimization (SEO), social media, influencer, blogging, public speaking, presentation coaching, technical presenting, collateral and media writing, crafting press releases, traditional marketing, market and competitor analysis, public relations and crisis management.

Neil Farquharson's Current Company Details
ConectUS Wireless

Conectus Wireless

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Director of Marketing and Education
Idaho Falls, ID, US
Neil Farquharson Work Experience Details
  • Conectus Wireless
    Director Of Marketing And Education
    Conectus Wireless
    Idaho Falls, Id, Us
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  • Conectus Wireless
    Director Of Sales Engineering And Marketing
    Conectus Wireless Mar 2023 - Present
    Frisco, Tx, Us
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  • Conectus Wireless
    Director Of Marketing
    Conectus Wireless Apr 2021 - Mar 2023
    Frisco, Tx, Us
    ConectUS is one of the Americas largest master distributors of Verizon Services. We are a Nationally Recognized Master Dealer for Verizon Wireless, Verizon Fios, Frontier Communications, and Vivint Smart Home Security.We are on-boarding new dealers and have great opportunities for dealers to earn top commissions on all the products above.
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  • University Of Texas At Dallas
    Adjunct Professor, Naveen Jindal School Of Management
    University Of Texas At Dallas Feb 2010 - Present
    Richardson, Texas, Us
    Lectures in several Marketing subjects to undergraduate students. Currently focusing on marketing analytics, visualization, presentation techniques, and monetizing online activities. Also, applying modern project management techniques to upgrade and measure lead-generation activities.
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  • Wipro Limited
    Marketing Manager
    Wipro Limited Aug 2019 - Apr 2021
    Bangalore, Karnataka, In
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  • Reporting Usa
    Digital Strategy And Social Media Manager
    Reporting Usa Oct 2017 - May 2019
    Addision, Tx, Us
    Maximized the effectiveness of social media, organic SEO, pay per click advertising and targeted email campaigns, to generate new sales leads and interest in our brands. Analyzed results, and adjusted for maximum ROI. • Managed three brands, marketed across the domestic U.S. to generate sales leads.• Curated assets, managed the content calendar, responded to emerging news (new jacking), and wrote content for publication.• Controlled marketing budgets.• Identified and segments target audiences for multiple email campaigns.• Managed organic SEO, by utilizing blogs, Google MyBusiness, Twitter, Facebook, YouTube, Instagram and LinkedIn.• Managed paid advertising campaigns primarily utilizing Facebook and Google AdWords channels.• Supervised creative projects that include images and video, utilizing Adobe Creative Cloud.• Created and hosted video, audio and webinar content, distributed live or recorded.• Provided subject matter expertise on digital marketing, social media engagement and nurturing campaigns. • Blogger and influencer.
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  • Funnel Science
    Digital Strategy And Program Manager
    Funnel Science Jun 2016 - Oct 2017
    Plano, Tx, Us
    Oversaw traditional and digital marketing activities, external and internal communications, brand management and strategic leadership for messaging and brand governance.• Identified and segmented target audiences and positioned highly targeted value propositions. • Represented the organization at all levels and to all audiences, including live in-person presentations, live webinars, and live or recorded video. • Hosted meetings and represented the business to analysts. Consulted on methods for net-new customer acquisition. Assisted with business forecasts, budgets and planning.• Curated assets, supervised marketing campaigns, and managed projects that maximized the ROI of marketing dollars. Wrote or commissioned collateral assets for multiple channels: blogs, brochures, web pages, video, webinars, slides, talking points and more.• Controlled marketing budgets. Managed change: introduced project management best practices for marketing.• Supervised creative staff and marketing staff. Coached new staff on all aspects of sales, marketing, analytics and data-driven decision making.• Provided subject matter expertise on digital marketing, social media engagement and nurturing campaigns. • Managed organic SEO and paid advertising creation and placement. Made pitches to media and bloggers. • Consistently increased lead generation activities 35% YoY, directly linked to growth in revenues.
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  • Zix Corporation
    Technical Presenter, Marketing Communications Manager
    Zix Corporation Oct 2014 - Jun 2016
    Dallas, Texas, Us
    Social media writer, collateral/asset writer, and spokesperson for technical and product related topics.• Regularly presented to audiences of 30 to 500.• Lead blogger and content writer for technical and non-technical collaterals and social media, video presenter and webinar host. Interviewed subject matter experts. • Managed publication content calendar. Monitored media for relevant news for participation. Corporate communications, employee communications, press releases.• Developed series of short technical videos using animation and live whiteboarding to be used on social media.• Increased social media presence by 30% per year by writing entertaining promotional blogs, participating on discussion boards and big-five business-friendly social sites.
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  • Commscope
    Solutions Manager, Enterprise
    Commscope May 2013 - Oct 2014
    Hickory, North Carolina, Us
    Developed communications strategies for large portfolio in B2B environment.• Curated or wrote all content for relaunch of one fifth of the corporate website.• Managed communications calendar. Developed and delivered effective value propositions. Managed the brands. Developed and directed marketing programs while controlling budgets. • Channel partner management, including content for partner portal.• Developed messaging and tool kits. Led sales team training. Managed and hosted webinars and videos. • Directed digital and automated marketing. Utilized Marketo to automate nurturing prospect nurturing campaigns.
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  • Nokia
    Senior Marketing Manager
    Nokia Jan 2005 - May 2013
    Espoo, Southern Finland, Fi
    Promoted to independently manage the marketing for a major product portfolio that generated $600 million a year and covered the U.S., Canada, and parts of Central America.Subject matter expert customized marketing collateral, scripts, and on-brand messages for a business development team and sales team of 60, including staff at the VP and Director levels. Delivered customer-facing presentations at the request of the sales team. Routinely trained vendors and channel partners on the product portfolio and value propositions. Asked questions about end-consumer requirements and suggested product portfolios that supported customer needs. Regularly spoke at industry trade shows, delivered live webinars, and prepared abstracts for both free and paid presentations for delivery to groups ranging from 300 to 500 people. Collaborated with Product Managers in R&D. Wrote press releases and technical briefs.Originally hired to write and update marketing collateral for multiple portfolios for the Americas and global markets.• Positioned the portfolio to hold steady despite a shrinking market. • Simplified previously complicated marketing collateral to resonate more with a less-technical audience, and trained presenters to make their messages memorable, clear, concise, credible, and easy to comprehend.• Neutralized a hostile situation with a sister division by identifying marketing terminology they viewed as disparaging to their product offering and then creating new marketing collateral that demonstrated the optical transport product as complementary and supportive to their product.• Spearheaded and produced a highly successful internal training event training 350+ people annually in person.
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Neil Farquharson Skills

Telecommunications Competitive Analysis Product Marketing Marketing Marketing Strategy Product Management Wireless Business Development Cross Functional Team Leadership Project Management Customer Service Presentation Development Marketing Communications Planning Public Speaking Market Analysis Product Launch Integrated Marketing Presentation Delivery Value Proposition Development Marketing Collateral Creation Negotiation Network Engineering Presentation Coaching Strategic Messaging Trade Show Representation Sales Support Relationship Management Budget Control Product Life Cycle Management Trained Media Spokesperson Speaker Development Marketing Collateral Development Competitor Analysis Training Event Planning Problem Identification Sales Training Data Collection Solutions Development Gap Analysis Capacity Planning Swot Analysis Sdlc Public Relations Planning Social Media Strategies Speak Coaching Training Event Management Coaching Staff Qcdsm Cost Control Budgets

Neil Farquharson Education Details

  • Naveen Jindal School Of Management, Ut Dallas
    Naveen Jindal School Of Management, Ut Dallas
    Master Of Business Administration (M.B.A.)
  • University Of Glasgow
    University Of Glasgow
    Electronics & Electrical Engineering

Frequently Asked Questions about Neil Farquharson

What company does Neil Farquharson work for?

Neil Farquharson works for Conectus Wireless

What is Neil Farquharson's role at the current company?

Neil Farquharson's current role is Director of Marketing and Education.

What is Neil Farquharson's email address?

Neil Farquharson's email address is ne****@****zon.net

What is Neil Farquharson's direct phone number?

Neil Farquharson's direct phone number is +121437*****

What schools did Neil Farquharson attend?

Neil Farquharson attended Naveen Jindal School Of Management, Ut Dallas, University Of Glasgow.

What skills is Neil Farquharson known for?

Neil Farquharson has skills like Telecommunications, Competitive Analysis, Product Marketing, Marketing, Marketing Strategy, Product Management, Wireless, Business Development, Cross Functional Team Leadership, Project Management, Customer Service, Presentation Development.

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