Neill Arnold Email & Phone Number

Do you need a partner to unleash the power of Category Management or Shopper Marketing on your growth journey in FMCG? Do you have a challenge with a retail partner that needs a fresh perspective?I bring a unique combination of retail, category management and shopper marketing skills underpinned by a deep commercial understanding developed through my early career consulting with a London-based global accountancy firm and extensive FMCG experience in NZ with a range of leading suppliers.Having stepped back into consulting seven years ago, I have built a localised experience to deliver solutions to clients optimised for the Australasian market. I have worked with a wide cross-section of clients, from global market leaders to growth-focused NZ suppliers and emerging suppliers such as Primal Health Foods, to achieve sustainable outcomes in a wide range of categories and channels. I achieve this by keeping things simple and collaborative. I have developed specific knowledge and models grounded in global best practices that are optimised for local businesses. Each client engagement is planned and focused on the required outcomes and meeting key deadlines for the client and the customers they seek to partner with.Visiting stores across many retail channels allows me to share my observations and thoughts regularly. My NZSHOPTALK posts on LinkedIn highlight best practices and the power of Shopper Marketing. I deliver this information to key clients through my #Marketmatters product, building their knowledge and shaping growth plans.With over 25 years of experience in the Australasian market, I have a broad network of service providers and consultants who can partner with me when projects require specialist support.

Listed skills include Fmcg, Shopper Marketing, Customer Insight, Customer Marketing, and 29 others.

• Owner And Principal Consultant - Category Strategy And Management, Shopper Marketing, Retail Strategy

  Arnold Category Consulting

  Auckland, Nz