Research, planning, and implementation of cost effective, online and offline selling of wealth management services relevant to targets. Managing targets and referrals for Financial Planning, Personal Business Development, Lawyers and Accountants. Preparation of a relevant programme of new referral client communication.Ensure that all marketing and BD activity is compliant with brand guidelines and activities are run in liaison with Financial Promotions.

Devising and implementing a brand and marketing strategy aimed at driving forward the awareness of Creative North as a campaign, and subsequently establishing Creative North as the leading provider of creative and digital media apprenticesImplementing a marketing strategy for the National Youth Film Academy to promote the services to potential members and raise awareness among film industry professionals of the NYFA as a resource for finding new talent and Film… Show more Devising and implementing a brand and marketing strategy aimed at driving forward the awareness of Creative North as a campaign, and subsequently establishing Creative North as the leading provider of creative and digital media apprenticesImplementing a marketing strategy for the National Youth Film Academy to promote the services to potential members and raise awareness among film industry professionals of the NYFA as a resource for finding new talent and Film Apprentices.Participating in business planning development by attending industry functions, events and conferences; developing proposals for new products and services; working with the business development teams to identify opportunities for campaigns Show less

Driving Pebble's strategic growth strategy by developing the brand and implementing marketing and advertising campaigns; tracking and interpreting sales data and pipelines; writing and maintaining a catalogue of promotional materials; planning and organising conferences and sales events; presentations, sales meetings and trade shows; managing the CRM and databases; preparing strategic reports and whitepapers; writing for the website and social media; PPC campaigns; public relations activity.

Planning, managing and delivering the press and PR strategy and action plan for Visit County Durham in support of the county’s place marketing strategy. Achieved by building relationships with journalists at regional and national level to help build the profile of Durham by generating coverage for County Durham in a wide range of media including tabloids and broadsheets, supplements, magazines, specialist press relating to travel, investment, and business and online media outlets.

Checking factual content, language, punctuation, positioning and measurements on marketing materials, medical leaflets and packaging for the United States of America and Canadian markets. Required technical knowledge to ensure that documentation was comprehensive, but also accurate, clear, concise and structured logically. Huge emphasis on fact-checking, research, awareness of legislation and adherence to protocols.

This role as an Account Executive included handling a number of client accounts and providing dedicated support and deputising the duties of the PR Manager and Managing Director. Liaising with a variety of public and private sector clients on a day-to-day basis regarding the delivery of contracts across the full mix of marketing, public relations, print and online media. A significant part of the job role relied on an ability to work on my own initiative, project-managing all aspects of client… Show more This role as an Account Executive included handling a number of client accounts and providing dedicated support and deputising the duties of the PR Manager and Managing Director. Liaising with a variety of public and private sector clients on a day-to-day basis regarding the delivery of contracts across the full mix of marketing, public relations, print and online media. A significant part of the job role relied on an ability to work on my own initiative, project-managing all aspects of client accounts. This involved identifying new business opportunities and co-ordinating and delivering innovative and fresh media relations and marketing campaigns on behalf of clients and to ensure all deadlines were met. One such campaign led to achieving the winner of the CIPR North East award for ‘Best Integrated Campaign’ in 2007. Show less

Web and Internal Communications Specialist AdvisorImplementing the use of ‘new media’ in the organisation including video streaming, video and audio podcasting and interactive web content including the set up and administration of the intranet ‘OneZone’. Sole responsibility for writing and producing the weekly electronic staff newsletter ‘TGI Friday!’ and heavily involved in writing and producing all other electronic and printed newsletters for internal audiences at One North East and for… Show more Web and Internal Communications Specialist AdvisorImplementing the use of ‘new media’ in the organisation including video streaming, video and audio podcasting and interactive web content including the set up and administration of the intranet ‘OneZone’. Sole responsibility for writing and producing the weekly electronic staff newsletter ‘TGI Friday!’ and heavily involved in writing and producing all other electronic and printed newsletters for internal audiences at One North East and for external audiences identified by the various teams and directorates within the Agency. Building and maintaining relationships with senior officers across the Agency, ensuring effective communication and a strong culture of sharing.Strategic Project Executive - SHiNE ProgrammeYear-long secondment, responsible for the creative input and facilitation duties of communicating the aims and subsequently the achievements of the SHiNE (Shaping Horizons in the North East) project to all a very wide range of target audiences across the North East and the wider UK. Responsibility as part of a core team for all presentation and facilitation duties during SHiNE events with major regional and national stakeholders. Press and PR ExecutiveThis role involved partnership-working with local councils, industry, government (regional and national) targeting a wide range of issues at an equally wide range of audience. The role gave me significant experience of crisis-management PR through my involvement with a number of task-forces set up in the wake of company closures and other events of significance.Experience in event management with Ministerial visits, launch events and conferences as well as liaison with photographers and print companies in the production of printed materials and the organisation of media events and photocalls. Responsibility for writing articles and speeches on behalf of the Directors, Chief Executive, Chairman and MPs and copywriting and proofing of strategic documents. Show less