Neil Parker Email and Phone Number
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Accomplished, senior, multi-dimensional marketer with 20 years of progressive experience including B2C e-commerce/retail, B2B & B2B2C commercial real estate in the flexible office/co-working space, B2B product marketing, B2B demand generation, healthcare, and brand marketing through an integrated marketing strategy. Built scalable marketing operations, customer acquisition, processes, and strategies to optimize and maximize integrated marketing to increase revenue.Key Highlights:Strategic Leadership: Led cross-functional teams to develop and execute integrated go-to-market strategies, resulting in a 70% increase in website traffic and a 48% boost in product adoption.Revenue Growth & Optimization: Achieved a 23% increase in B2C e-commerce sales and a 29% increase in B2B SaaS revenue year over year through effective digital marketing and demand generation strategies.Innovation & Change Management: Pioneered successful marketing initiatives, including corporate rebranding, website UI/UX development, and SEO optimization, driving business growth and market expansion.Team Leadership & Collaboration: Adept at building and mentoring high-performing teams, fostering a culture of innovation, and driving business results through effective collaboration and strategic vision.
Mattison Avenue Salon Suites & Spa
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Marketing DirectorMattison Avenue Salon Suites & Spa Oct 2024 - PresentFrisco, Texas, UsProviding luxury, premium, commercial salon suites to beauty and esthetics professionals. Custom builds and superior amennaties provided for maximum business effeciency and success for memebers.
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Sr. Director Of Sales Operations And Program ManagementBython 2023 - 2024Frisco, Texas, Us• Streamlined marketing, client sales cycles, and enhanced team performance through process development and technology integration• Managed revenue operations of $15M ARR with CRM management and reporting tools• Improved lead ROI by 15% through Salesforce account management, reporting, dashboards, and MQL and SQL opportunity management• Automated reporting processes between marketing, sales, and leadership -
Senior Director, Product MarketingBython 2021 - 2023Frisco, Texas, Us• Developed and executed global go-to-market customer acquisition plans and integrated marketing strategies for corporate brand awareness and product marketing for SaaS platform• Increased website traffic by 70% through targeted SEO, thought leadership content, A/B testing, digital marketing, and event marketing• Led product adoption by 48% with targeted B2B marketing initiatives• Led corporate rebranding, website UI/UX development, and value propositioning • Authored thought leadership content for internal and external audiences• Reported to CEO & SVP of Sales
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Ecommerce Marketing ManagerNrs (National Roper'S Supply) 2021 - 2021Decatur, Tx, Us• Improved e-commerce sales by 23% YoY through website data analysis and UI/UX optimization and cross-functional collaboration• Enhanced Shopify platform, increasing revenue and average order value by 4% YoY• Defined e-commerce strategy using analytics, A/B testing, UI/UX improvements, content -
Field Marketing ManagerDuo Security 2021 - 2021Ann Arbor, Mi, Us• Achieved 86% target B2B SaaS event attendance through account-based marketing• Converted 70% of event attendees to B2B marketing qualified leads (MQLs)• Conducted market research to gain insights into key industries and personas• Designed and implemented performance marketing and demand generation campaigns for SaaS cybersecurity solutions -
North American Marketing Operations ManagerIwg Plc 2018 - 2020Zug, Switzerland, Ch• Lead North American marketing team, developing and executing go-to-market strategies• Increased B2B & B2B2C revenue by 29% YoY with marketing automation & CRM • Achieved 30% pre-open occupancy for new locations through integrated marketing campaigns, product marketing, branding, and event and trade show marketing• Conducted competitive research and shared insights to influence marketing decisions -
Marketing ManagerShoebacca 2017 - 2018Dallas, Texas, Us• Increased site traffic by 31% YoY through data-driven marketing efforts• Managed/optimized Magento-based website UI/UX to boost e-commerce conversion by 60%• Lead creative team and digital marketing agency. • Developed & managed national integrated marketing strategy, B2C e-commerce and brand marketing and new brand/product launch -
Brand Marketing ManagerJ&P Cycles 2015 - 2017Coppell, Texas, Us● Oversaw a $3M brand marketing strategy leading to a 20% uplift in average retail & e-commerce transaction value ● Enhanced brand engagement by 63% through integrated content marketing strategy● Developed marketing strategy for events, trade shows, and customer persona-focused marketing campaigns -
Marketing Project SpecialistAmn Healthcare 2014 - 2015Dallas, Tx, UsHired to manage corporate event programs across 4 brands, optimize spending, and optimize and increase the effectiveness of the CRM database- Optimized event program activation, ROI, and budget- Achieved 20% increase in lead generation across companies- Maximized event marketing program budget through ROI management- Managed, analyzed, and executed email marketing & automation strategy against CRM database -
Marketing ManagerOn Your Left Marketing 2013 - 2014- Developed & directed company & client digital marketing strategy- Accomplishments: Increase revenue by 20% year over year - Developed & directed B2B client event marketing - Developed event collateral for distribution- Developed & managed marketing for client events
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Marketing Promotional SpecialistTime Warner Cable Media 2010 - 2012Stamford, Ct, Us- Developed sales enablement tools including managed on-site client promotions, events & promotional television media targeting client ICP- Increased client-spend 26% year over year while maintaining target ROI- Met or exceeded 20% growth targets annually -
Marketing/Promotions DirectorEspn Radio 2005 - 2009Us- Developed and executed all station marketing including complete station re-branding- 25% increase in station revenue as a result of marketing programs- Developed and managed early social media marketing efforts- Managed ESPN Radio College Gameday event, clients, and station staff and re-imaging- Strategized and executed station and client promotional and sales-driven campaigns- Coordinated and executed all station events- Wrote promotional copy for on-air promotional announcements- Managed a staff of 25 marketing promotions specialists
Neil Parker Skills
Neil Parker Education Details
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The University Of Texas At AustinCinematography And Film/Video Production
Frequently Asked Questions about Neil Parker
What company does Neil Parker work for?
Neil Parker works for Mattison Avenue Salon Suites & Spa
What is Neil Parker's role at the current company?
Neil Parker's current role is Multi-Dimensional Marketing Executive - Sr. Marketing Director | Marketing Director | Product Marketing Director | B2B | B2C | SEO Expert | Salesforce | Demand Generation | GTM Marketing Strategy.
What is Neil Parker's email address?
Neil Parker's email address is na****@****ail.com
What is Neil Parker's direct phone number?
Neil Parker's direct phone number is +197255*****
What schools did Neil Parker attend?
Neil Parker attended The University Of Texas At Austin.
What are some of Neil Parker's interests?
Neil Parker has interest in Virgin America, Nfl, Economics, Sports, Business, Money, Dating And Relationships, Hollywood, Katy Perry, History.
What skills is Neil Parker known for?
Neil Parker has skills like Marketing, Advertising, Social Media Marketing, Event Planning, Facebook, Strategic Planning, Sponsorship, Integrated Marketing, Social Media, Sales, Digital Marketing, Digital Media.
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