Neil Ireland Email and Phone Number

Highly experienced consulting planner, researcher and marketing strategist focused on helping clients to develop strong brands and strong connections with their audiences. From branding right through to customer experience and CRM.Diverse client exposure from Lego to Levi’s, from Sainsbury’s Bank to the Scottish Government, from Virgin to Vanguard Inc. It spans sectors from food and drink to tourism, from education to utilities and right through to social marketing and 3rd sector. Financial services, the investment and asset management sector and the professional/legal services are areas of significant depth. Media-neutral - working across advertising, marketing consultancy, market research, design/branding and direct response acquisition and CRM. Digital marketing - I bring a strong grasp of the human target and the value of integrated campaigns to the world of digital and all the many opportunities it now offers. I also have a lot of B2B experience from SMEs to big corporates across many sectors including economic development, professional services and financial / intermediary marketing. Research and insight skills underpin everything.New business, pitching and tender-writing are another key skill set. I understand the world of procurement and marketing departments and how to write for both.Awards include golds for APG Planning, Euro Effie and several Marketing Society Star awards.