Neil Yaekle Email & Phone Number

Greater Detroit Area

Greater Detroit Area

Quikly is a digital marketing platform focused on driving urgency and visceral responsiveness from consumers over a very short period of time. By leveraging scarcity, the platform has defined a new way to influence and expedite purchase decisions from consumers. There is a heavy social element, whereas consumers can invite friends into a campaign, gaining.

Pleasant Ridge, MI

• Led 20-person delivery team encompassing project management and customer service.
• Turned traditional cost center into revenue generating department within first year in role.
• Drove strategy for consumer loyalty programs delivering revenue of $1 million annually.
• Partnered with clients and internal teams to scope, build, and launch software solutions optimizing business performance.
• Led execution of 2,000 client projects annually, awarding over $50 million in… Show more
• Led execution of 2,000 client projects annually, awarding over $50 million in prizes.

Pleasant Ridge, MI

• Directed 10-person project management team, managing deliverables for 500+ promotions annually, yielding $15M in revenue.
• Consulted with business development team members on pre-sale project scoping.
• Designed and implemented continuous improvement plans, ensuring performance optimization across all projects and programs.
• Developed systems and processes necessary for tracking, planning, and executing projects.
• Expedited analysis and resolution of issues ensuring on-time… Show more
• Expedited analysis and resolution of issues ensuring on-time and on-budget project delivery Show less

Pleasant Ridge, MI

• Oversaw fulfillment execution of 300+ promotions at a time.
• Led a team of 10-people responsible for drawing administration and prize fulfillment.
• Directed activities of 2 key fulfillment vendors.
• Created and conducted on-board training sessions for new hires in business development, client solutions and legal.

Pleasant Ridge, MI

• Outlined client requirements, collaborated in development of deliverables, and supported ongoing activities of client programs.
• Monitored project progress against proposed plans, including budgets, timelines, quality criteria, and risk management.
• Acted as primary day-to-day client liaison and advisor throughout promotion lifecycle.
• Served as expert on client best practices, translating client needs into effective marketing tactics and execution.
• Managed total project… Show more
• Managed total project budgets from $250,000-$500,000 at a time. Show less

Farmington Hills, MI

• Served as principal customer interface on new business opportunities with GM.
• Improved financial status on two key customer accounts.
• Managed commercial negotiations with GM Purchasing Team.
• Key member of sales team that grew GM lighting business from $4 million to $30 million.
• Secured customer approval for cost and quality improvement activities.
• Maintained contact with customer engineering, purchasing, marketing, and operations personnel.

Auburn Hills, MI

• Managed commercial activity of automotive wiper system account that generates $110 million in sales per year.
• Developed sales and marketing strategy for target business.
• Served as the principal customer interface to GM on five truck projects.
• Responsible for quoting and negotiating all engineering changes to the customer.
• Increased gross margin on three truck programs since award of business through cost reduction efforts and value-added engineering changes.
• … Show more

Auburn Hills, MI

• Created and maintained database for GM Mid-Lux, Small Car, Truck, and Saturn purchase orders.
• Assisted truck account managers in quotation preparations and open commercial issue resolution for General Motors Truck Group.
• Served as liaison between GM buyers and Valeo Account Managers

Master Of Business Administration (M.B.A.), Marketing/Marketing Management, General

Emphasis in Marketing

Bachelor'S Degree, Marketing/Marketing Management, General

Emphasis in Marketing with overall GPA 3.5, concentration GPA 4.0