• Awarded senior leader, passionate about people, communications, culture, digital transformation, change management, inclusion, diversity, innovation, sustainability and results.• Jornalist, marketeer, entrepreneur, mother, keynote speaker, mentor, whose purpose is to build a more fair, equal and sustainable world for the next generations.• More than 30 years of experience in communications and marketing in B2C and B2B companies such as J&J, Goodyear, GE, Schincariol, Natura and Timex. • Developed, implemented and lead 360° communications projects and strategies as well as reputation management, communications crises, social media, owned media channels, storytelling, branded content, branding and marketing teams.• Responsible for GE brand reputation management, integrating corporate and 8 BUs content, processes and communications channels – external and internally, orchestrating the participation of more than 30 C-level spokespeople, among them, 12 CEOs, bringing innovation for the B2B sector and making GE communications a benchmark for the market.• Started up communications areas at Natura, Schincariol, GE, Goodyear and J&J with team leadership of up to 10 direct and 20 indirect professionals and annual budget up to US$10 mi.• Participated on the planning, articulation and execution of major events gathering government, academy and private sector such as World Economic Forum, Inova+ and +Brasil.• Exposed to very complex environments, during M&As, change management projects and direct interface with main company’s executives. • First woman executive to participate in board meetings at Schincariol and to have a director position at Goodyear Latin America in 99 years of company´s existence in the region. • Anchor in two TV live programs.• Entrepreneur during four years, managing own luxury retail company in São Paulo.• LinkedIn Top Voice 2018, Professional of the year 2017 (Prêmio Aberje) and Corporate Communications Leader 2017 (Troféu Mulher Imprensa).