Nekole Johnson Email & Phone Number

Upper Marlboro, Maryland, United States

Washington D.C. Metro Area

• Charged with building and leading strategic marketing plans that capitalize on market opportunities and generate demand. My scope of responsibility includes managing a multi-million dollar budget, team building, and.
• Boosted campaign response rates 25% by overseeing strategic market research; provided target customer demographics, buyer decision data, and customer viewpoints.
• Successfully executed multiple marketing campaigns in 2019 that produced organizational growth and $7.1M in lifetime revenue.
• Influenced external communications and enhanced sales efforts by conducting in-depth customer experience analysis and market research; presented and shared findings.

Springfield, VA

Responsible for managing and implementing the Companies marketing plan to educate customers on the benefits of natural gas and promote its efficient and effective uses. Work with the sales staff to design programs and campaigns to increase the number of meters added to the system each year through conversions and new construction and to improve customer.

Springfield, VA

• Directed marketing programs and strategic planning to grow market reach and maintain consistent business development. Partnered with internal departments to build and scale high-performing marketing unit. Reviewed.
• Enhanced stakeholder value and sparked revenue growth by aligning department goals and strategies with overall corporate vision; identified and communicated value propositions and key messages for all company marketing.

Springfield, VA

• While serving as a Marketing Specialist, I managed our internal and external marketing resources to ensure quality, cost-efficiency, and information security. I supported event marketing efforts during trade shows and.
• Contributed to YoY revenue growth by overseeing development of creative, clear, and persuasive copy for internal and external marketing initiatives, including promotional e-mails, articles, press releases, brochures.

• At ICBA Services Network, I guided the development of marketing content and strategies to increase brand awareness for subsidiary companies. I worked closely with subsidiaries to identify marketing needs, set.
• Effectively managed and executed various marketing projects by forging solid relationships with vendors along with strategic partners, including printers, publishers, and public relations/advertising firms