• Designed and developed reporting system for SavingsCatcher system. Integrated with SAP accounting system. Worked closely with Business Owners on requirements. System includes daily checks ensuring data consistency. It allows BU and accounting to track performance of the program. • Designed and developed SavingsCatcher for .com backend. Analyzed external dependencies and worked with external teams on integration. This product extends functionality of SavingsCatcher to compare online transactions and bridging digital and physical domains. • Proposed alternative solution for reprocessing receipts and led implementation for stores and .com. Proposed solution allowed to resolve potential legal issues and was implemented in 3 weeks vs initially proposed 3 months.• Analyzed bounces for the Walmart.com item page. Worked on the system for predicting bounces on item pages using linear regression. Used R and VW for building models.• Created data feed and web service for items carousel on SavingsCatcher dashboard. Implemented feedback loop for measuring CTR and updating weights for items. SavingsCatcher teamTechnologies: Java, Hadoop, Hive, Hbase, Cassandra, REST

eMail Traffic TeamTechnical Lead for eBay CRM list pulling and segmentation tool sending 200+ daily marketing campaigns • Redesigned integration layer with all marketing channels for migration of eBay CRM channel integration marketing engine from IBM Unica 6.4 to IBM Unica 8.2 environment. Improved performance by 10%. • Led team of 3 Developers and 2 QA engineers. • Loyalty Team• Promoted to Staff Software Engineer• Maintained Loyalty roadmap and communicated to business executives.• Integrated eBay data with coupon issuance process as a part of eBay loyalty program which became a turnaround for eBay in regaining trust of customers• Reported dotted line to director of Loyalty Marketing during Tiger Team project. • Received 2 Spot Awards for system redesign and continuous support of business users in US and Europe• Designed and implemented BAT (Business Administration Tool) for tracking coupon information. Tool is integrated with the site tables (Coupon Infrastructure) and PayPal tables using SOA APIs. • Oversee the process for voucher issuance/cash back programs for quarterly payout. Trained the China lead and interface with customers on US and International side.• Technical lead for Accenture QA and development prioritizing designs and reviewing to insure correct code.• Implemented integration of BML (Bill Me Later) marketing campaigns targeting eBay users.• Direct Marketing Solutions Team• Design, develop and support tools for Direct Marketing team. • Designed and implemented integration with SalesForce• Designed and implemented logging and alerting infrastructure.• Designed and developed award winning web application for tracking and presenting marketing events using CakePHP. Application included entry forms, sorting by quarter, different data views, export to Excel.