Nellie Kurtzman Email & Phone Number
Who is Nellie Kurtzman? Overview
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Nellie Kurtzman is listed as Executive Creative Director, Brand Marketing at Macmillan, a company with 2641 employees, based in New York, New York, United States. AeroLeads shows a matched LinkedIn profile for Nellie Kurtzman.
Nellie Kurtzman previously worked as Vice President, Marketing & Publicity at Harpercollins Publishers and Director, Integrated Marketing at Harpercollins Publishers. Nellie Kurtzman holds Bachelor Of Arts (B.A.) from Kenyon College.
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About Nellie Kurtzman
As the VP of Marketing and Publicity at HarperCollins for over eight years, I lead a team of talented professionals who create and execute innovative campaigns for a diverse portfolio of authors and books. I have more than twenty years of experience in strategic marketing across various media platforms.My core competencies include team management, digital and social marketing, video production, copywriting, publicity, and live and virtual events. I have a vision for connecting creators and consumers in meaningful ways and a mission to promote the value of literature and culture. Some of my recent achievements include securing product collaborations, increasing online engagement and sales, and launching creative campaigns that generate buzz and media coverage.
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Nellie Kurtzman work experience
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Vice President, Marketing & Publicity
CurrentAs the visionary leader of Marketing & Publicity at HarperCollins Children’s Books, I strategically guide and plan all aspects of consumer and trade marketing, overseeing a team of 50 individuals responsible for promoting over 400+ titles yearly. Managing a multi-million-dollar budget, I ensure optimal resource allocation. Beyond our titles, I initiate.
Director, Integrated Marketing
Orchestrated the strategic vision for marketing boutique imprints Balzer & Bray and Greenwillow, overseeing campaigns and budgets for high-profile titles. Additionally, I contributed to EpicReads and Harper Children’s social platforms by conceiving and crafting compelling materials, amplifying our brand presence.
Executive Producer, Co-Founder
Launched my own company where I produced and directed impactful video trailers, curated a top-tier talent roster, and crafted compelling branding for B2B promotion for clients including Penguin Teen, Disney, Little, Brown Books for Young Readers, and Nickelodeon.
Vice President, Marketing
Spearheaded strategic planning for consumer and trade marketing, overseeing a team of 12, to market 200 titles yearly, including campaigns for authors like Lemony Snicket and mass-market properties such as Monster High. I managed online consumer presence, supervised promotions and coordinated global marketing efforts with international partners.
Director, Digital And Trade Marketing
Directed trade and consumer marketing campaigns for children's authors such as Mo Willems and Rick Riordan and Disney and Pixar related properties. I managed a multi-million dollar budget supporting high-concept marketing events with multi-platform elements showcasing a strategic and impactful approach to marketing.
Associate Director Of Marketing
Crafted marketing plans for original and licensed series, including notable titles like Buffy the Vampire Slayer and Sponge Bob. I organized launch events locally and in major cities across the US.
Advertising Manager
Wrote engaging ad copy, collaborated on dynamic print and online layouts with designers, and skillfully negotiated advertising contracts for optimal placements.
Nellie Kurtzman education
Frequently asked questions about Nellie Kurtzman
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What company does Nellie Kurtzman work for?
Nellie Kurtzman works for Macmillan.
What is Nellie Kurtzman's role at Macmillan?
Nellie Kurtzman is listed as Executive Creative Director, Brand Marketing at Macmillan.
Where is Nellie Kurtzman based?
Nellie Kurtzman is based in New York, New York, United States while working with Macmillan.
What companies has Nellie Kurtzman worked for?
Nellie Kurtzman has worked for Macmillan, Harpercollins Publishers, K&Tw, Little, Brown And Company, and Disney Publishing Worldwide.
How can I contact Nellie Kurtzman?
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What schools did Nellie Kurtzman attend?
Nellie Kurtzman holds Bachelor Of Arts (B.A.) from Kenyon College.
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