Avec plus de 6 ans d'expérience en growth marketing, j'ai contribué à la croissance de startups, d'e-commerces, et d'entreprises dans des secteurs variés, comme le tourisme, les télécoms, ou la joaillerie.Je suis passionné par l'usage de la donnée. De l'identification de la cible à ce qui va la convaincre.Aujourd'hui je me concentre sur ce qui manque le plus aux startups : trouver les informations du marché qui éclairent leurs décisions marketing.Chez Mindisrupt, je conduis des études de marché et étude marketing pour aider les entrepreneurs innovants à réussir leur lancement.Ça passe par comprendre et analyser les motivations des consommateurs. Quitte à sortir du cadre ! Dans ce sens, j'ai créé un modèle d’étude du consommateur innovant : l'exploration émotionnelle, plébiscitée par les plus grandes marques.Bref, je passe mon temps à sortir du cadre pour donner à mes clients les insights les plus pertinents et les plus actionnables.
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Product Knowledge ManagerAgicapLyon, Fr -
Product Knowledge ManagerAgicap Sep 2024 - Present -
Guest SpeakerMindisrupt Aug 2023 - PresentLyon, Auvergne-Rhône-Alpes, France● Partenariats rémunérés avec Entrepeneurs Dans La Ville, Positiv, Live For Good, Start'Hep, H'up Entrepreneurs (Incubateurs) ➜ + 100 entrepreneurs accueillis en Masterclass "Réussir son étude de marché en sortant du cadre" en présentiel, webinar ou LIVE Linkedin• Déjà +100 entrepreneurs participants. -
Associate - CooMindisrupt Jan 2021 - PresentFranceTired of consumer studies that don't learn anything concrete?Case Study: Phone sales funnel optimizationResult: +14% conversion in a few weeks after the Mindisrupt studyGet rid of biases, declarative statements and the limits of well-trodden paths."80% of a buying decision is based on emotion". - Deloitte studyOur method: emotional exploration, a study with hypnotherapy.👉 Mindisrupt makes emotion your number one marketing lever!References: E-commerce, Telecom, Insurance, Jewelry, SAAS, Associations. -
Private InvestorTeam For The Planet May 2020 - PresentLyon, Auvergne-Rhône-Alpes, FranceFirst mission oriented company in France ! OUR GOAL : to prevent climate collapse by an innovative collaboration model between researchers and entrepreneurs. Join us 👉🏻 time-planet.com -
Growth Marketing ManagerConciergerie Digitale Feb 2020 - Aug 2024FranceIsn't it difficult to manage lead generation ?Client case study: "My real estate agency needs leads from sellers in my target area."Results: After 2 months of Meta Ads campaigns, I generated +150 leads and +60,000 euros in revenue for the agency.Defining the right audience, the right budget, building the right copywriting and an impactful visual is like estimating a villa... it takes expertise! That's mine :)⭐️⭐️⭐️⭐️⭐️ 5/5 on Google -
Growth Marketing SpeakerIgs Group (Ciefa/Cfa) Dec 2021 - Sep 2022LyonCourses as I would have liked to have them: actionable. - Marketing & Sales Action Plan - Sales Data Analysis -
Social Media ManagerQuertix Jan 2022 - Jun 2022FranceIs it difficult to generate traction for an innovation?Client case study: Twitter (or "X" from now on ...) communication strategy Results: +100 tweets with +32 000 views and an average engagement rate of +5%Anyone can click "publish". But doing it within a "pillar" content strategy using automation tools and an AIDA copywriting framework takes a lot of practice. That's exactly what I brought to this project.Review: -
Digital Marketing & Communication ManagerQintens Mar 2019 - Mar 2020LyonBien sûr, voici la traduction en anglais:Become the Mr Market-com of an accounting firm? Go or no go?Me: "GOOOOO!"1 mission: Bring the firm into the digital age. 8 projects and beautiful results:• Website redesign ➜ from 1000 to 9000 visits / year• Creation of a conversion funnel ➜ +200 leads• Creation of SEO-optimized articles ➜ Top 5 or first page Google• Build and animate a Linkedin community ➜ from 0 to 1150 subscribers and an average engagement rate of 15%• Creation of a monthly newsletter ➜ from 0 to 50% open rate• Creation of employer brand content and offers ➜ +30 applications and several hires• Sectoral watch on marketing and communication ➜ 22 Reports with applicable recommendations• Create the Firm first Networking evening ➜ +60 participantsWithout forgeting the internal acculturation to web marketing, the training of teams on new tools and the intervention as a consultant with clients of the firm.And after? A collaboration then continued as freelancer! -
Cofounder | Video Editor | Marketing Content EditorVatefairedécrypter May 2018 - Feb 2020Lyon Area, FranceIf you're not a developer, it can be tough to get into cryptocurrency. That's exactly why VaTeFAireDecrypter was born: to demystify cryptocurrency and blockchain in plain French.With over 200 articles, dozens of videos, and a community of 5,000 subscribers, the VaTeFAireDecrypter team has amassed over 300,000 page views, articles on the first page of Google, and a clear vocation.Copywriting, SEO optimization, and community management on social networks with a web traffic objective: digital marketing has become my area of expertise.Our missions:• Website creation and maintenance• Foreign press reviews• Market analysis• Copywriting• Creation of tools for the crypto investor community• Writing, filming, and editing videos• Interviews• Participation in networking events in France & Switzerland• SEO optimization• Photo editing• Affiliate programs management• Reviews -
Linkedin Local AmbassadorLinekdin Local Mar 2018 - Jul 2019LyonWould you organize from scratch a serie of networking events without any local network ? Oh yeah !My results : 3 Networking Events + 200 Attendees and Thousands of Linkedin Local ConnectionsLinkedin Local is a community movement created by users, initially without any ties to the Linkedin company, and then integrated by the organization. The motto is: "Put the human being and his values at the center of professional relationships during networking evenings where the barriers of the virtual world are broken."This mission involves:• Making the LinkedinLocal movement known in Lyon through the eponymous group• Approaching and convincing the owners of original venues (restaurants and bars) to organize events• Informing and raising awareness among Lyon users about the values and benefits of the movement• Ensuring the launch and success of the first LinkedinLocal in Lyon• Exchange with the community of ambassadors the best practices and feedback on the visibility of the movement -
Team LeaderEspon France Aug 2016 - Oct 2017Région De Lyon, FranceDuring my internship, I took the lead of a 12 persons team, each responsible for a +100 stores portfolio.• Recruitment• Collection of KPIs• Conducting training• Field supportI ensured the link between the EPSON retail service and my sales team in parallel with the management of my portfolio. -
Sales RepresentativeEpson France Aug 2014 - Oct 2017ParisDuring my internship, I managed two sectors, one in Île-de-France (6 departments ➜ 100 stores) and then Bourgogne, Rhône-Alpes (11 departments ➜ 190 stores).• Ensure the application of national agreements between EPSON and GSA/GSS locally.• Deploy and optimize EPSON national offers in-store.• Market surveillance and competitive surveillance analyzed and transmitted on a weekly basis in a coherent report.• Market share conquest through the organization of local commercial operations (HW & Supplies) in Sell-In and Sell-Out.• Theatricalization of EPSON offers and range in stores through communication tools.• Training of sales teams in stores and during distributor trade shows.
Nelson Bonil Skills
Nelson Bonil Education Details
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Entrepreneur / Dirigeant -
Lycée International Jules GuesdeBts Management Des Unités Commerciales
Frequently Asked Questions about Nelson Bonil
What company does Nelson Bonil work for?
Nelson Bonil works for Agicap
What is Nelson Bonil's role at the current company?
Nelson Bonil's current role is Product Knowledge Manager.
What schools did Nelson Bonil attend?
Nelson Bonil attended Esam – School Of Advanced Management And Finance, Ifag, Lycée International Jules Guesde.
What are some of Nelson Bonil's interests?
Nelson Bonil has interest in Education, Environment, Science And Technology, Arts And Culture, Health.
What skills is Nelson Bonil known for?
Nelson Bonil has skills like Management, Ventes, Animation, Formation, Relations Clients, Microsoft Office, Vente, Anglais.
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