I am 29 years old based in Las Vegas. My previous creative practice spans over 8 years — ranging from photography, videography, and graphic design work. I've produced media for small businesses, influencers, lifestyle brands, artists, and nightlife venues to name a few.My career began to pivot towards social media / digital marketing about 5 years ago. I started working with influencers editing and managing their content to then becoming a marketing specialist for a high volume cannabis dispensary in Las Vegas to having a management position at a marketing agency overseeing a small team and a diverse portfolio of client accounts. Currently I find myself in-house at a major steel fabrication company developing paid and organic campaigns. Let’s connect!
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Marketing ManagerLv Iron & SteelLas Vegas, Nv, Us -
Marketing ManagerLv Iron & Steel Jul 2024 - PresentLas Vegas, Nevada, United States -
Vp Digital Content & StrategySkc Group Llc Jun 2021 - Jul 2024Las Vegas, Nevada, United StatesLed a dynamic team of 3-4 coordinators, orchestrating project management across a diverse portfolio of 10+ accounts, ensuring seamless execution and client satisfaction.Strategically collaborated with clients and internal teams to craft compelling social media content and copy, developing comprehensive strategies and timelines that align with future project goals. Drove the exponential growth of a premium Miami nightlife brand Instagram account (@11miami), achieving over 500,000 followers, 1.4 million page impressions, 800,000 engagements, and 108,000 website clicks in 2023 through innovative social media management and strategy implementation.Facilitated effective collaboration between the Web and Design teams, streamlining processes to meet and exceed client expectations and project deadlines.Proficient in using Facebook's Ad Manager for creating, managing, and analyzing ad campaigns.Experienced in optimizing ad campaigns for various objectives, such as increasing engagement, generating leads, or driving sales.Developed compelling ad creatives, including text, images, and videos, that resonate with the target audience.Demonstrated commitment to staying up-to-date with Facebook’s evolving advertising features, tools, and industry trends.Demonstrated ability to effectively communicate with Meta representatives, securing support and insights for optimizing Facebook ad campaigns and staying ahead of platform changes and opportunities. -
Marketing SpecialistThe Apothecary Shoppe Jul 2018 - Jan 2021Las Vegas, Nevada, United StatesExecuted high-impact cannabis photography for inventory and advertising, leveraging DSLR cameras and Adobe software to enhance product visibility.Drafted daily to weekly SMS and email marketing campaigns using SpringBig and Mailchimp, achieving uplift in customer engagement and communicating sales messaging.Directed quarterly Out-Of-Home (OOH) billboard advertising campaigns with Clear Channel, resulting insignificant brand visibility across key travel areas in Las Vegas.Managed strategic partnerships with third-party brands, coordinating pop-ups and product training sessions to elevate brand presence and enrich product knowledge.Guided a creative agency in the development of compelling content for marketing campaigns and a dynamic social media calendar, aligning with brand values and marketing objectives to boost social engagement.Fostered collaboration between inventory management and front-of-house teams, devising promotions that increased sales and enhanced customer satisfaction.
Nelson Pereira Education Details
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Photography
Frequently Asked Questions about Nelson Pereira
What company does Nelson Pereira work for?
Nelson Pereira works for Lv Iron & Steel
What is Nelson Pereira's role at the current company?
Nelson Pereira's current role is Marketing Manager.
What schools did Nelson Pereira attend?
Nelson Pereira attended Kansas City Art Institute.
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Nelson Pereira
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