As a seasoned Digital Marketing Expert and Event Management Specialist, and founder of a marketing and event agency, driving strategic vision and business growth. I work as a freelance digital marketing consultant, guiding clients through brand development, strategic marketing planning, and community engagement. Additionally, I am an established Digital Marketing Trainer, educating thousands of students and assisting small business owners worldwide in enhancing their digital capabilities and business operations. My diverse expertise encompasses high-impact event planning, creative direction, and the effective management of complex marketing campaigns and corporate events.
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FondateurUnica AgencyDubai, Ae -
Responsable ÉvénementsArt Mission Events Jul 2024 - PresentDoubaï, Émirats Arabes UnisResearch venues and suppliers, prepare destination comparisons with pricing, support event logistics, and other event management-related tasks.Plan events with attention to program details and time constraints.Track event costs ensuring report accuracy and following budgetary requirements.Collaborate closely with internal stakeholders to understand event objectives and key goals and outline plans for successful delivery.Plan, develop, and monitor event timelines.Conduct flight analysis and manage travel logistics including travel confirmations and manifests.Maintaining the Events Calendar with current data.Establishing a marketing & PR strategy plan Creating content & communication support -
Ugc Content CreatorFreelance Jan 2024 - PresentAlgérie
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Marketing Specialist / Media BuyerFreelance Aug 2022 - PresentAlgérie-Media Planning and Buying: Skillfully planning and purchasing advertising space across various channels, ensuring alignment with strategic marketing goals and budget constraints.-Strategic Marketing Planning: Developing detailed marketing and communication plans that integrate both digital and traditional channels to maximize reach and engagement.-Brand Development: Guiding clients through brand establishment, enhancing their market positioning and messaging to clearly define their identity.-Client Consultation: Working directly with brand owners to tailor marketing strategies that align with their business goals and market dynamics.-Data Analysis and Metrics: Utilizing analytics to optimize campaign performance and measure success through key performance indicators such as engagement rates and ROI.-Community Building: Implementing social media tactics to foster engagement and nurture a loyal community, enhancing brand presence and loyalty.-Customer Expansion: Employing targeted strategies to attract new customers and retain existing ones, effectively increasing market share and driving business growth.-Negotiation Skills: Leveraging strong negotiation skills to secure favorable media buying options and contractual terms, ensuring cost-effectiveness and strategic advantage.-Digital Proficiency: Proficient in managing digital advertising campaigns across platforms like Google Ads and Facebook Ads Manager, optimizing content for both SEO and SEM.-Project Management: Managing multiple campaigns with precision, from strategic planning through execution and post-campaign analysis.
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Décoratrice D'ÉvénementFreelance Dec 2018 - PresentConstantine, Algérie-Planning & Design: Translated client visions into actionable plans and compelling designs, setting the stage for memorable events.-Vendor Coordination: Managed relationships with a network of vendors to ensure high-quality service delivery aligned with each event’s theme.-Decoration Execution: Led on-site decoration efforts, overseeing every detail from concept to completion.-Problem Solving: Thrived under pressure, adeptly handling last-minute changes and challenges to ensure seamless event execution.-Client Relations: Maintained strong communications, building lasting relationships and securing repeat business through exceptional service.
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Chief Executive OfficerUnica Agency Jun 2022 - PresentConstantine-Business Leadership and Strategy: Spearhead the agency’s strategic direction, overseeing all business operations, financial management, and client relationships.-Team Management: Lead a team of creative professionals in delivering high-quality marketing campaigns and corporate event services.-Creative Direction: Guide the creative process, ensuring content and event outputs align with client objectives and brand identity.-Client Consultation: Serve as a principal consultant, advising top-tier clients on marketing strategies and event solutions to meet their business needs.-Resource Management: Established an in-house photo and video production suite, enhancing service offerings and client deliverables. -
Digital Marketing TrainerSelf-Employed Nov 2020 - PresentAs a seasoned Digital Marketing Trainer, I leveraged my extensive knowledge and hands-on experience to educate over 5,000 students globally and assist more than 300 small business owners in developing their businesses through digital strategies. Certified by an international facility in Training of Trainers, I enhanced my educational approach through free trainings and webinars.-Training Delivery: Conducted comprehensive digital marketing workshops and seminars for students and business professionals worldwide, including free training sessions and webinars to broaden access.-Curriculum Development: Designed and updated training materials to include the latest digital marketing trends and techniques, integrating insights from my Training of Trainers certification.-Business Consulting: Provided personalized consulting services to small business owners, focusing on leveraging digital tools to enhance business growth.-Continuous Learning: Pursued advanced courses and certifications in digital marketing, maintaining a cutting-edge knowledge base.
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Content CreatorSelf-Employed Dec 2018 - PresentAlgérieAs a skilled Content Creator, I specialized in designing, creating, and managing engaging content across multiple digital platforms, contributing to significant audience growth and enhanced brand visibility.Key Skills:-Creativity: Generated unique content ideas and creatively expressed them to captivate diverse audiences.-Multimedia Production: Produced and edited visuals and videos using tools like Adobe Photoshop and Premiere Pro.-Writing and Editing: Crafted clear, compelling articles and social media posts, maintaining high standards of grammar and style.-SEO and Social Media: Implemented SEO strategies to enhance content visibility and effectively managed social media profiles to engage with followers.-Research: Conducted thorough research to ensure content accuracy and reliability.-Project Management: Managed content schedules and deadlines, coordinating efficiently with teams to ensure consistent content delivery.
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Directrice MarketingApex Institute Constantine Jun 2020 - Mar 2023-Strategic Planning and Launch: Developed and implemented the overall strategy for the institute’s launch, including recruiting teachers, selecting training domains, and establishing educational programs.-Administrative Management: Prepared all necessary documentation and established administrative systems for optimal institute operations.-Branding and Communication: Designed and executed a comprehensive communication plan, worked on the institute's branding, and promoted the brand through free workshops and educational activities.-Partnerships and Community Engagement: Formed agreements with university clubs, associations, and universities to organize events and awareness days.-Influence Marketing: Launched influence marketing campaigns, developed scripts, supervised production and post-production of promotional videos.-Content Management and Social Media: Created dynamic content for social media and implemented a sustainable communication plan to maintain engagement with students and the public.-Registrations and Training Programs: Managed the registration process and continually updated training programs to meet student needs and market demands. -
Responsable ÉvénementsApex Restaurant Et Café Mar 2020 - Mar 2023Constantine, Algérie-Event Planning and Coordination: Conceptualized event themes and coordinated all aspects of event planning, from venue selection to final execution, ensuring a cohesive and memorable experience.-Vendor and Venue Management: Negotiated with vendors and venues to secure the best pricing and service agreements, maintaining strict adherence to budget constraints.-Team Leadership and Collaboration: Led a multidisciplinary team of community managers, graphic designers, and audio-visual technicians to create dynamic event settings and promotional materials.-Logistics Management: Managed all logistical aspects of events, including attendee registration, seating arrangements, catering, and on-site coordination.-Marketing and Promotion: Developed marketing materials and campaigns to promote events, leveraging social media, email marketing, and direct invitations to maximize attendance and engagement.-Stakeholder Engagement: Collaborated with influencers, professional entities, and other key stakeholders to enhance event exposure and participation.-Performance Tracking: Monitored and analyzed event performance through feedback surveys and attendance data, using insights to refine future event strategies. -
Directrice MarketingApex Restaurant Et Café Mar 2020 - Feb 2023Constantine, Algérie-Content and Social Media Management: Led the creation of engaging content for social media platforms, significantly boosting online presence and customer engagement.-Marketing and Brand Strategy: Developed and implemented comprehensive marketing strategies to enhance the brand experience both online and on-site, collaborating closely with community managers, graphic designers, and videographers.-Menu Development and Marketing: Supervised a creative team in the design and photography of the restaurant's menus, including a special menu post-COVID-19, ensuring alignment with marketing objectives and brand aesthetics.-Quality Control: Leveraged my academic background to manage quality assurance within the restaurant, ensuring all offerings met high standards of excellence.-Event Management: Conceptualized and executed various events, including fashion shows, musical evenings, exhibitions, gala dinners, and professional meetings, enhancing the restaurant’s profile and customer engagement.-Professional Liaison and Influencer Collaboration: Managed relationships with professional entities and influencers, orchestrating collaborations that amplified reach and reputation.-Financial and Administrative Oversight: Responsible for invoice management, financial documentation, and detailed event budgeting, ensuring accuracy and financial integrity.-Leadership and Team Management: Directed a diverse team across multiple departments, fostering an environment of creativity and accountability.-Recruitment and Staffing: Managed the recruitment process from sourcing to hiring, ensuring the selection of candidates who aligned with our brand values and culture, contributing to a cohesive and effective team. -
Assistante De DirectionDiphaco Spa Apr 2019 - Aug 2019ConstantineIn my role as an Executive Assistant, I provided high-level administrative support to senior executives, ensuring efficient operation of the office. I managed complex schedules, coordinated executive communications, and facilitated smooth and effective corporate functions.Key Responsibilities:- Administrative Support: Managed daily schedules for multiple executives, including organizing appointments, meetings, and travel arrangements to optimize their time.-Communication Management: Served as the primary point of contact between executives and internal/external clients, ensuring clear and professional communication.-Document Preparation: Prepared and reviewed documents including reports, memos, and presentations to support executive decision-making and business operations.-Meeting Coordination: Organized and facilitated board meetings, including preparing agendas, taking minutes, and following up on action items to ensure effective governance.-Project Management: Assisted in overseeing projects from inception to completion, ensuring adherence to timelines and budgets, enhancing project efficiency.-Event Planning: Coordinated company-wide events and executive functions, managing logistics to ensure seamless execution and high levels of participation.-Confidentiality Maintenance: Handled confidential information with discretion, ensuring sensitive information was secured and privacy regulations were complied with. -
Délégué Médico-CommercialSarl Natura Proprete Jul 2017 - Sep 2017Constantine, AlgérieIn-depth knowledge of pharmaceutical products and healthcare industry standards.Strong analytical skills in market analysis and sales forecasting.Effective communication and negotiation skills, crucial for engaging with healthcare professionals.Proficiency in CRM systems and Microsoft Office Suite, enhancing reporting accuracy and efficiency.
Nessrine Hamada Education Details
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Délégation Médico-Commerciale -
Apex Institute ConstantineInterior Architecture -
Bioindustrie , Analyse Et Controle -
Biotechnology
Frequently Asked Questions about Nessrine Hamada
What company does Nessrine Hamada work for?
Nessrine Hamada works for Unica Agency
What is Nessrine Hamada's role at the current company?
Nessrine Hamada's current role is Fondateur.
What schools did Nessrine Hamada attend?
Nessrine Hamada attended Akalis - Collège De Paris, Apex Institute Constantine, Université Mentouri De Constantine, Université Mentouri De Constantine.
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