Administer the creative process as well as various design projects and develop new products.Manage all facets of various successful projects in the fashion industry ranging from accessories to home ware in line with predefined standards. Analyse current market trends and accordingly manage newly established brands, packaging, corporate ID, promotion materials, digital design, illustration, photo manipulation, as well as print.Selected Achievement:● Designed brand’s logo, corporate materials, product, packaging, photography directing, as well as social media materials, which resulted in capturing a variety of clientele.

Develop band from scratch as well as design watch, jewellery and accessories for newly established UK clients.Communicate effectively with clients, manufacturers, and suppliers to identify and meet their client's requirement. Foster congenial relationship with licensors to streamline business operations. Lead entire project operations from inception to final product within the budget. Identify areas of improvement and accordingly organise training session for junior and mid-weight designers to improve team performance. Travel internationally for research and sourcing of new products, ideas, techniques as well as analyse market trends and achieve trend setting seasonal fashion ranges. Determine potential future sales growth through trend forecasting in relation to the global market fashion trends.Selected Achievement:● Conceptualised and established an unknown brand in the watch industry and converted into a globally recognised brand in the fashion watch industry, which secured multi-million-pound account.

Designed watches, jewellery, and accessories for well-known brands and won the ‘fashion watch of the year’ design award in 2012; exceeded sales targets by 100,000 pieces in three years.Optimised staff performance and secured strategic business relationship by overseeing internal and external department presentations and working closely with clients. Secured new client contracts by creating projects as well as producing high-quality pitches.Selected Achievements:● Achieved company awards and received appreciation from senior management for providing original, pioneering, and innovative marketing concepts.● Led business restructuring process of five more brands, which aided in saving one of Zeon’s biggest accounts, and promoted to a Lead Designer.Key Clients:● Vivienne Westwood, Barbour, Paul's Boutique, Vera Wang, Fiorucci, Jasper Conran, Rocha John Rocha, Marks & Spencer, John Lewis, River Island, Next, Superdry, Bench, and Debenhams Brands.

Specialising in designing gifts, lifestyle products and accessories for well known licenses. Job Includes:• Working on various award winning gift ranges for well known licenses such as Juicy Lucy (finalist at the Licensing Awards 2009), Playboy, Bench, Hooch, Alexandra Burke, Strictly Come Dancing etc.• Handling projects from brief to final product, liaising with factories in the Far East.• Trend forecasting, packaging design, POS and branding.