Yuchae Jeon Email & Phone Number

Seoul, South Korea

[Summary]1. B2B Partnership Service Operations2. New Partnership Business Review and Launch3. Standardization of Product Operation Guidelines[Key Projects]1. SKT Partnership Operations- Managed overall B2B service operations- Handled contract negotiations and settlement processes2. iM Bank Partnership Service Launch- Reviewed and followed up on the launch of a new partnership service- Managed contracts, and handled internal and external communications- Set up operation guidelines3. Expansion of FLO Voucher Sales Channels- Expanded sales channels through Naver Smart Store, KakaoTalk Gift, BMW Joymall, and more- Conducted business feasibility studies and followed up on the launch of new sales channels4. Haitai Confectionery Ivy Partnership Campaign- Led the campaign project preparation- Managed internal/external schedules and organized overall work tasks

Seoul Korea

[Summary]1. The music SNS service 'Pinply' App Service Launch2. Acquiring New App Users through Content Marketing[Key Projects]1. Pinply App Launch- Follow-up on the launch of ‘Pinply’ app such as uploading app store- Market research in Southeast Asia and South America & content marketing planning2. MBTI Music Preference Test (Pinply Marketing)- Planned and created a music preference test- 46,000 participants and over 15,000 app installation page conversions- Organic viral success through Naver Blogs and more3. TikTok Influencer Marketing (Pinply Marketing)- Collaborated with TikTok influencers to acquire new users- Achieved #1 in the Apple App Store music chart

Seoul

[Summary]1. Operation/Planning of Early Childhood Education OTT App2. Online/Offline Marketing Campaigns for Product Sales Promotion[Key Projects]1. Pinkfong TV App Operations- Planned subscription-promoting pop-up content- Conducted Android TV app updates and QA- Developed operational guidelines2. Pinkfong HomeSchool Influencer Marketing- Planned a marketing campaign using Instagram influencers- Uploaded posts, generating likes3. KT Kidsland Popup Operations- Managed the preparation and execution of KT Kidsland popup event- Promoted Pinkfong product content offline