Neychelle Fernandes, Phd, Mba Email & Phone Number

Bengaluru, KA, IN

San Francisco, California, US

• Built, coached and lead 35 member team of sales, product marketers and solution managers to customize company's data and AI/ML platform.
• Led product marketing and developed messaging and content strategy for offerings
• Influenced product roadmaps by consistently gathering and analyzing customer feedback and market trends.
• Led sales team to develop compelling demos and value propositions to achieve aggressive revenue targets
• Implemented account planning strategies to drive growth and upsells in current customer accounts

New York, NY, US

• Drove roadmap prioritization of innovative AI enabled products to help consumers in the North America market.
• Established strong relationships with key stakeholders, fostering collaboration across departments for seamless product development.
• Used AI techniques like natural language processing, query understanding, spell check and similarity learning to develop a versatile search experience for users.
• Led the building of Knowledge Graph to support a variety of applications to help improve productivity of consumers.
• Championed customer feedback loops to continuously refine products.

Amsterdam, Noord-Holland, NL

• Developed business case and specifications for new ultrasound system with sales potential of €180M
• Collaborated with regional marketing managers and business segment leaders to develop sales channels, promotional campaigns and pricing proposals to double revenue of launched ultrasound cart system (€40M)
• Created sales and marketing collateral campaigns for international markets including Europe, Asia, and Latin America
• Enhanced brand visibility through creation of compelling content for multiple platforms.

Marlborough, MA, US

• Led cross-functional activities including marketing operations to accelerate international launch of company's first in class neurostimulation system for treating Parkinson's disease.
• Independently conducted market research and ethnographic studies to support product strategy for next-generation systems.
• Pitched product to neurosurgeons and neurologists at global trade shows in countries like Japan, India, Germany and US.
• Lead development of marketing specifications, training materials and marketing campaigns for Europe, Asia and Americas.
• Trained sales teams on product features and selling techniques.

Irvine, CA, US

• Led product concept reviews and design development for non-invasive pulse oximetry devices including Masimo's first wearable patient monitoring device.
• Supported global launch activities – consistently met business goals of launching one product each month.
• Led prioritization of customer needs to determine which features will drive adoption of product.

• Designed and coordinated key research studies for Kybella, first and only chin fat reduction drug with sales potential in U.S of $500M.
• Established research collaborations with renowned universities and clinical research organizations in USA, Europe, and India that reduced in-house research costs by $600K
• Developed R&D portfolio evaluation and prioritization process to refocus funding decisions, resulting in successful in-licensing of promising technology from academia
• Presented project milestones to senior management resulting in approval of $1M project budgets.

La Jolla, California, US

• Successfully led research program to investigate a novel protein in blood coagulation pathway.
• Improved research efficiency in laboratory by 20% by designing innovative analyticaltests.
• Utilized critical thinking and writing skills to produce research paper that was accepted for publication in the high-impact and well renowned, peer reviewed Journal of Thrombosis and Haemostasis.
• Awarded ‘Young Investigator Award’ by the International Society of Thrombosis and Haemostasis, 2009

Irvine, CA, US

PhD research advisor: Dr. Nancy Allbritton Dissertation: Use of modular docking peptides to design high efficiency substrates for kinases

Master Of Business Administration (M.B.A.), Business, Management, Marketing

Phd, Biochemical Engineering

B.E. Chemical Engineering, Chemical Engineering