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B2B Revenue Marketing & Events Leader with 15+ years in strategy, demand generation, and scalable growth. Proven success in achieving pipeline velocity and revenue growth for SaaS across various sectors with strategic expertise in account-based marketing, cross-functional leadership, and multi-channel optimization.My passion is bringing people together and fostering a culture of innovation. With extensive hands-on experience across multiple industries and three continents, I’ve had the privilege of leading and inspiring diverse teams to achieve remarkable results. I also wrote a best-selling book on social media marketing in Brazil, helping thousands of businesses nail their digital strategies.I believe that effective marketing starts with understanding people—what motivates them and how we can make their lives better. By prioritizing team collaboration and customer happiness, I’ve successfully driven initiatives that not only meet business goals but also empower those around me.I’m dedicated to driving more qualified opportunities, increasing average deal size, accelerating pipeline progression, and ultimately boosting revenue through renewals and upsells/cross-sells.--------------------------------------------------------------------ABM, Account-Based Marketing, Marketing Strategy, Event Planning, Event Marketing, Digital Marketing, Social Media Marketing, Consumer Behavior, Customer Experience, B2B, B2C, Growth Hacking, Demand Generation, SEO, SEM, Adwords, Facebook Ads, SaaS, Growth Marketing, Project Management, SCRUM, Agile, Design Thinking, Corporate Finance.>>> www.neylins.com <<<
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Vice President MarketingRewindToronto, On, Ca -
Head Of Marketing & EventsPsiu Educação Corporativa Aug 2010 - PresentJoão Pessoa, Paraíba, BrAs Co-Founder and Head of Marketing & Events, I manage all aspects of event execution, from concept to completion. This includes overseeing event programs, content, speaker coordination, and the overall attendee experience.I also develop and execute comprehensive marketing strategies that drive brand awareness and generate demand for our events. I leverage data-driven insights to optimize campaigns and ensure targeted messaging across all channels.Since 2010, I have successfully managed more than 500 events, including some large-scale events that accommodate up to 7,000 attendees. -
Marketing Director, Demand GenerationSecurity Compass Mar 2022 - Jul 2024Toronto, Ontario, CaAs part of Security Compass' senior leadership team, I lead the awesome, innovative, and results-driven Demand Generation team made up of Campaign and Events Managers with a strategic focus on Account-Based Marketing to generate and accelerate ARR growth, collaborating closely with the revenue (AEs and SDRs), customer success, product marketing, executive leadership and other cross-functional teams in the organization. -
Marketing Director, Demand GenerationNakisa Jun 2021 - Feb 2022Montreal, Quebec, CaDirected global programs focused on pipeline generation, leading initiatives in account-based marketing, business development, and demand generation. Managed a talented, internationally distributed team of seven, aligning campaign managers and business development reps across three countries. Collaborated extensively with teams in content, sales, product, and customer success to ensure seamless execution across the full sales cycle—from renewals to upsells. Additionally, served as a strategic lead in marketing operations, fostering cross-functional alignment to drive measurable results. -
Sr. Manager, Global Marketing CampaignsEchoworx Mar 2019 - Jun 2021Toronto, Ontario, CaI drove demand generation and account-based marketing initiatives, managed high-impact events, and led multi-channel campaigns to optimize reach and engagement. Oversaw the entire marketing technology stack and ensured all communications aligned with our strategic goals. Leveraged data reporting and competitive research to refine tactics and stay ahead in a dynamic market. -
Marketing Campaign LeadEchoworx Aug 2017 - Feb 2019Toronto, Ontario, CaEchoworx is a recognized leader in secure digital communication. Our flagship solution, OneWorld Enterprise Encryption, makes secure messaging easy and cost effective – designed to adapt to any environment and to all forms of encryption. Enterprises investing in Echoworx’s OneWorld platform, are gaining an adaptive, fully flexible approach to encryption, creating seamless customer experiences and in turn earning their loyalty and trust.Enterprise Encryption | Encrypted Webmail | Encrypted Documents | Information Security | SaaS -
Marketing & Events LeadDubdub.Com Dec 2016 - Jun 2017Served as a growth strategist, leveraging expertise in B2B and B2C demand generation to drive impactful campaigns. Led SEO initiatives and managed end-to-end event marketing, while collaborating closely with PR and ad agencies to amplify brand presence and reach.
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Head Of MarketingRocket Intercâmbios Profissionais Jan 2015 - Apr 2017As Co-Founder and Head of Marketing & Events, I led the operational and logistical strategies for events across 5+ countries. From budgeting and sales to managing flight schedules, accommodations, speaker coordination, venue selection, and event production, I ensured each detail aligned with our vision. Post-event, I maintained strong relationships with customers to capture feedback and maximize ongoing engagement. -
Co-Founder & Head Of MarketingHip • Hipólito Comunicação Digital May 2014 - Feb 2016As a Co-Founder and VP of Marketing of this digital marketing agency, I guided a talented team of 13, nurturing growth with feedback that was direct, motivating, and actionable. With a strategic focus on audience insights and cultural trends, I shaped marketing strategies that resonated and drove results. From leading go-to-market campaigns and planning industry events to building trusted client relationships, my role was all about connecting the dots—between our brand, our audience, and our clients' goals. I ensured our creative teams had the inspiration and insights they needed to produce meaningful work while also keeping our company at the forefront of industry conversations.
Ney Lins Skills
Ney Lins Education Details
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University Of Toronto - Rotman School Of ManagementAnd Securities Law -
The University Of AkronInnovative Project Management Executive Program -
IpamDigital Marketing -
Universidade Anhembi MorumbiGeneral
Frequently Asked Questions about Ney Lins
What company does Ney Lins work for?
Ney Lins works for Rewind
What is Ney Lins's role at the current company?
Ney Lins's current role is Vice President Marketing.
What is Ney Lins's email address?
Ney Lins's email address is ne****@****ail.com
What is Ney Lins's direct phone number?
Ney Lins's direct phone number is +164767*****
What schools did Ney Lins attend?
Ney Lins attended University Of Toronto - Rotman School Of Management, The University Of Akron, Ipam, Universidade Anhembi Morumbi.
What are some of Ney Lins's interests?
Ney Lins has interest in Social Media, Technology, Travels, Books, Events, Consumers Behavior, Digital Media, Event Production, Communication, Education.
What skills is Ney Lins known for?
Ney Lins has skills like Marketing Digital, Marketing, Marketing Online, Social Media Marketing, Digital Marketing, Publicidade, Marketing Strategy, Marketing Social, Social Media, Online Marketing, Publicidade Online, Google Adwords.
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