Nick Foglia Email & Phone Number

Toronto, Canada Area

Managed team of four while serving on senior management team; maintained oversight for planning, integration, and implementation of communications, media, and public relations activities. Actively participated in the strategic direction of the organization. Drove overall marketing and positioning of the organization's brand, mission, and reputation. Ensured consistent and positive brand perception throughout stakeholders and the community.• Transformed key national marquee event (National Gathering for Indigenous Education) from in-person to virtual event in November 2020 in response to COVID-19; sourced appropriate platform to host the event, secured speakers, and grew event over the previous year by 12% garnering rave reviews on post-event surveys. • Launched webinar series to maintain continued engagement from donors, achieving over 5K views and individual donations growth. • Developed digital campaign to promote a major televised event (Indspire Awards); leveraged hashtag tracking tool and generated 17K+ engagements and over 15M impressions. • Streamlined workflow and leveraged external resources to deliver organizational objectives despite limited management staff due to global pandemic. • Increased paid delegate ticket sales by 36% for National Gathering for Indigenous Education and achieved a 137% of attendance goals in 2019. • Delivered a 10% increase in completed applications in the 2019-20 academic year by developing and executing communications and marketing plan for the Building Brighter Futures: Bursaries Scholarships and Awards program. • Generated an 18% increase in web traffic and a 10% spike in new users over 5 months post-launch on the new website. • Created social media strategy focused on engagement, resulting in growth across Facebook (+48%), Instagram (+58%), and LinkedIn (+29%) platforms.

Kleinburg, Ontario

Led staff of six employees and oversaw the development of strategy, planning, and execution of marketing and public relations campaigns. Built awareness of the gallery and managed a budget of $1M while serving on the senior leadership team focusing on the organization's strategic direction. • Relaunched the look and feel of gallery advertising by creating bold campaigns about exhibitions, education programs, facility rentals, and gift shop. • Launched a new, rebranded website that was modern, intuitive and mobile-friendly. • Increased web traffic by 29% and new users by 24% in 12 months post-launch of the new website. • Introduced "Art Bus," serving as round trip transportation service from downtown Toronto that boosted museum attendance. • Grew attendance by 23% in 2017 versus the prior year and leveraged social media platforms to enhance brand recognition; increased Facebook growth (+41%), Instagram (+65.7%), and Twitter (+6.6%).

Toronto, Canada Area

Tasked with identifying new corporate donors and foundations willing to support the organization's projects and missions. Established and executed strategies, targeting groups to cultivate and steward initiatives. Partnered with granting organizations and foundations to raise funds. • Raised $120K in corporate and foundation investments for The Environmental Leaders of Tomorrow Program. • Forged new relationships with 45 companies through origination, launch, and management of iPad Mini direct marketing program. • Developed a national environment campaign to restore 1K monarch butterfly habitats in 1K days. • Launched and managed the foundation's Twitter feed @LivingCityFDN, Facebook page, and program webpage.

Toronto, Ontario Canada

Managed long and short-term business and marketing plans for Black Creek Pioneer Village targeting business-to-consumer and business-to-business markets; guided efforts to support attendance, parking, visitor service, gift shop, food service, facility rental, and customer service goals. • Increased attendance by 8% by effectively promoting the organization through targeted campaigns. • Key role on the senior management development team for the five-year strategic plan, "Black Creek Pioneer Village, 2012 – 2017: Towards Canada's 150th Birthday"; plan sets clear direction and scope for the museum, engages diverse communities, and ensures relevance and financial sustainability.• Senior management lead for Parks and Culture division for 10-year corporate strategic plan: "Toronto and Region Conservation Strategic Plan, 2013 to 2022: Building The Living City."• Transformed uninspired Food Service department and revitalized operations; resulted in 20% increase in sales. • In collaboration with brewery partner, succeeded in getting brewery tour recognized as Canadian Tourism Signature Experience for 2014, which garnered vast media attention.

Toronto, Canada Area

Toronto, Canada Area

Masters Certificate, Marketing Communications Leadership

Honours Co-Op B.A., Recreation And Leisure Studies Program/Business Administration

Certificate: Internet & Business Technology

Certified Advertising Agency Practitioner