Nicole Frost

Nicole Frost Email and Phone Number

Senior Vice President, Health Digital at Edelman | Washington Women in PR Board Member @ Edelman
new york, new york, united states
Nicole Frost's Location
San Diego, California, United States, United States
Nicole Frost's Contact Details

Nicole Frost personal email

n/a

Nicole Frost phone numbers

About Nicole Frost

Nicole Frost is a Senior Vice President, Health Digital at Edelman | Washington Women in PR Board Member at Edelman. She possess expertise in marketing, social media, email marketing, leadership, research and 14 more skills.

Nicole Frost's Current Company Details
Edelman

Edelman

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Senior Vice President, Health Digital at Edelman | Washington Women in PR Board Member
new york, new york, united states
Website:
edelman.com
Employees:
5991
Nicole Frost Work Experience Details
  • Edelman
    Senior Vice President, Health Digital
    Edelman Sep 2024 - Present
    San Diego, California, United States
  • Edelman
    Vice President, Health Digital
    Edelman Nov 2021 - Sep 2024
  • Washington Women In Public Relations
    Social Media Chair, Board Of Directors
    Washington Women In Public Relations Jan 2024 - Present
  • 2U
    Senior Brand Strategist
    2U Oct 2021 - Nov 2021
  • 2U
    Brand Strategist
    2U Nov 2020 - Oct 2021
    • Lead strategist responsible for utilizing key data insights to drive full funnel marketing activities for a portfolio of high-priority programs with a focus on growing profitability.• Work closely with cross-functional leads to uncover opportunities and introduce new initiatives to improve conversion.• Identify best practices and opportunities for scalability and performance optimization across 2U's client portfolio and within the marketing team, including developing interaction models, creating and documenting new processes, and leading in-market tests across a number of clients.• Establish deep partnerships with university leadership to align on long-term strategic plans and identify opportunities to drive growth.• Develop onboarding resources and train new hires.
  • 2U
    Brand Marketing Manager
    2U Mar 2019 - Oct 2020
    • Ideated, implemented, and oversaw holistic, cross-channel marketing strategies for multiple partner programs, including paid and organic channels, with a focus on driving long-term program enrollment and brand-building.• Internal and external marketing stakeholder responsible for development of strategic annual marketing plans and associated execution.• Served as key point of contact with university partners, responsible for building partnership, trust, and buy-in as it relates to all program marketing efforts. Includes significant improvement on a historically challenging partnership.• Supervised Brand Marketing Coordinator, focusing on high-quality execution of program strategy, exposure to areas of interest, and growth within the organization.
  • Purple Strategies
    Account Manager
    Purple Strategies Apr 2018 - Mar 2019
    • Led the development of audience profiles and user journeys to inform channel and media strategy, including research into consumption habits, identification of decisions points and associated emotional states, and determination of actions to increase conversion at each stage. • Conducted audit of client’s available communications channels, evaluating targeting capabilities and appropriateness by audience and message. • Involved in qualitative and quantitative research planning, execution, and analysis to inform data-driven campaigns. • Recommended, organized, and participated in two-day immersive facilitated brainstorm training aimed at equipping a core group with the skills needed to plan and lead productive ideation sessions internally and with clients. • Instituted collaboration and project management tools and processes to improve internal communication and work product.
  • Blue State Digital
    Account Director
    Blue State Digital Jul 2017 - Apr 2018
    Washington D.C. Metro Area
    • Lead cross-disciplinary teams of junior and senior analysts, designers, and strategists in developing successful mobilization, advocacy, community acquisition, and fundraising campaigns. Includes paid media, social media, email, content creation, video production, and front-end web development projects.• Responsible for the financial health, program success, and client satisfaction of both longstanding retainer accounts and single campaigns. Frequently report progress and discuss opportunities with C-suite and senior management members of client organizations.• Identify, scope, and pitch expanded partnership opportunities with existing clients.
  • Blue State Digital
    Account Manager
    Blue State Digital Jul 2015 - Jul 2017
    Washington D.C. Metro Area
    • Served as the day-to-day point of contact for clients and internal team members, working with each team to determine objectives, drive strategy, manage resources, and address challenges.• Responsible for ensuring deliverables were completed on-time, on-budget, and to each client’s unique goals.
  • Blue State Digital
    Account Coordinator
    Blue State Digital Oct 2013 - Jul 2015
    Washington D.C. Metro Area
    • Provided account management and strategic support for up to 7 scopes of work simultaneously.• Set production timelines and worked with internal communications, design, analytics, and web development teams to ensure timely delivery.• Worked directly with clients to gather feedback and usher deliverables through to completion.
  • Rp3 Agency
    Account Management Intern
    Rp3 Agency Jun 2013 - Sep 2013
    Washington D.C. Metro Area
    • Researched and compiled background information for new business pitches and current clients to be used for strategy and creative development• Developed, organized, and ran intern networking event for the DC AD Club• Analyzed competitors’ advertising activities; including social media and field research• Content management for a Fortune 300 company’s website overhaul• Proofread creative to ensure client’s standards were met• Supported agency teams in Account Management, Media, Strategic Development, and New Business
  • University Of Delaware Institute For Public Administration
    Interim Visual And Written Communications Specialist
    University Of Delaware Institute For Public Administration Oct 2011 - May 2013
    Started as a Marketing Intern and transitioned to the Interim Visual and Written Communications Specialist.• Developed and continually managed a marketing plan incorporating email marketing (Mail Chimp) and social media (Facebook and Twitter); contacted local government officials to extend IPA’s network• Maintained website, keeping events, profiles, photos and statistics updated• Prepared documents, including design and creation of brochures and flyers, in preparation for IPA events
  • San Diego County Regional Airport Authority
    Marketing Intern
    San Diego County Regional Airport Authority Jun 2012 - Aug 2012
    San Diego, Ca
    • Led long-term qualitative case study concerning knowledge transfer within the Authority; interviewed senior and executive staff members regarding leadership; proposed solution to mitigate knowledge loss • Designed and created a new website for the children’s education sector of the airport• Created graphics for print and web advertisements including the airport website, pedestrian sky bridge, bus placards, terminal gates, and terminal televisions• Designed flyers for community and internal events• Conducted on camera interviews; created and edited a video with footage for the Airport’s annual report

Nicole Frost Skills

Marketing Social Media Email Marketing Leadership Research Editing Social Media Marketing Microsoft Office Fundraising Account Management Nonprofits Digital Strategy Website Development Adobe Creative Suite Marketing Strategy Wordpress Time Management Mailchimp Digital Marketing

Nicole Frost Education Details

Frequently Asked Questions about Nicole Frost

What company does Nicole Frost work for?

Nicole Frost works for Edelman

What is Nicole Frost's role at the current company?

Nicole Frost's current role is Senior Vice President, Health Digital at Edelman | Washington Women in PR Board Member.

What is Nicole Frost's email address?

Nicole Frost's email address is nfrost@2u.com

What is Nicole Frost's direct phone number?

Nicole Frost's direct phone number is (646) 205*****

What schools did Nicole Frost attend?

Nicole Frost attended University Of Delaware - Lerner College Of Business And Economics.

What skills is Nicole Frost known for?

Nicole Frost has skills like Marketing, Social Media, Email Marketing, Leadership, Research, Editing, Social Media Marketing, Microsoft Office, Fundraising, Account Management, Nonprofits, Digital Strategy.

Who are Nicole Frost's colleagues?

Nicole Frost's colleagues are Juli Kim, Vedanshi Partani, Edoardo Fanetti, Adje Eversley, Maximilian Fink, Martin Spurrier, Rachel Palmour.

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