Noelle Germone Email & Phone Number

Westminster, Co, Us

Boulder, Colorado, United States

Content & Brand Management- Lead the creation of high-quality photo, video, and graphic design content to strengthen brand presence and engagement.- Collaborated in the development and implementation of comprehensive brand guidelines and visual identity strategies.- Create and execute multi-media content and copywriting for both external and internal communications.Internal Communications- Facilitate various initiatives by organizing and producing Monthly Manager Meetings, curating content for monthly newsletters, and coordinating quarterly all-hands meetings.- Drive company-wide standardization through a cohesive internal communications strategy.- Support and manage content for internal communications channels to effectively connect, inform, and educate employees.- Collaborate with cross-functional teams to develop and disseminate materials for new initiatives, policies, and benefits rollouts.External Marketing- Develop and manage compelling content for social media channels to enhance talent acquisition and celebrate employee achievements.- Contributed to a 70% increase in followers collectively across all Congruex social media platforms over 24 months through strategic content creation and audience engagement initiatives.- Oversee photography and filming of corporate office activities, field operations, and crew spotlights for social media and promotional use.- Collaborate with the graphic design team to create content for social media, the company website, and recruitment materials.- Strengthen recruitment efforts by producing materials for trade shows and hiring events.Professional Development- Recognized as a high-potential employee within the first year of employment and selected for a competitive internal Manager Development Program. This comprehensive, year-long program was successfully completed in October 2024.

Westminster, Colorado, United States

Westminster, Colorado, United States

Oversaw branding, communication, and digital marketing efforts to customers and regional sales representativesPhotography of project installations and products- Created a library of stock product photography including hardware, finishes, and patterns with in-house photo studio- Photographed local and national projects for digital and print use- Coordinated with photographers for national and international projectsSocial media management and strategy- Identified high performing platforms and put budgeted ad dollars towards promoting branded content- Increased Instagram followers by 60% and LinkedIn followers by 11% over 14 monthsEmail marketing strategy- Utilized A/B testing strategies for email marketing campaigns to drive ideation and testing of new campaigns- Curated newsletters sent out to customers and nation-wide sales reps- Identified opportunities for lead nurturing through targeted email campaignsWebsite redesign guidance- Worked alongside web development and design teams to improve the functionality and UX of a 5 year old website- Through the improved design, more qualified leads are provided to the sales team and newsletter subscriber growth increased with new opportunities to opt-in through the utilization of strategically designed contact forms- Successfully launched a brand new site in April 2021Content and collateral development- Collaborated with the Director of Brand and Strategy on monthly blog posts highlighting new products, staff, and partnerships- Developed and designed physical sample kit to be distributed to sales managers nation-wide

San Francisco, California

Marketing Communications Management- Marketing Communications: Managed a variety of marketing communications, including web, advertising, social media, print collateral, and photography.Data Tracking and Analysis- Analytics and Reporting: Implemented marketing communications data tracking and analysis with regular reporting to firm-wide leadership.Content Curation and B2B Engagement- Content Curation: Curated content to increase visibility of the firm’s interdisciplinary projects and work culture in a B2B environment.- Employee Engagement: Developed an employee spotlight series distributed via social media and internally to enhance team recognition and engagement.

San Francisco, California

Email Marketing- Designed and Executed Email Campaigns: Created and dispatched bi-weekly newsletters to a subscriber base of over 24,000, enhancing engagement and communication.Project Management- Managed Multi-Channel Marketing Projects: Led project processes for various marketing initiatives, including direct mail, conference signage, program calendars, and magazine advertisements.- Led Website Redesign: Oversaw and managed the website redesign process, significantly improving functionality and streamlining navigation for a better user experience.Analytics and Strategy- Developed and Analyzed KPI Metrics: Pioneered the development of organization-wide KPIs, providing valuable insights to guide future programs and marketing strategies.Social Media Management- Enhanced Social Media Presence: Managed social media channels and developed strategies that resulted in an 18% increase in Facebook followers within a year.- Increased Video Content Engagement: Utilized Facebook Live streams, achieving a 14% increase in viewership for social video content.Advertising- Implemented Paid Advertising Campaigns: Planned and tracked paid advertising campaigns across Facebook, LinkedIn, and Twitter, optimizing reach and engagement.Program Development- Cultivated New Public Programming: Developed a new line of public programs targeting Bay Area young professionals, leading to an increase in first-time attendees and an average of 1-3 new memberships per program.

San Francisco Bay Area

San Francisco Bay Area

Worked closely with the Social Media Manager to develop solutions that meet Women and Girls Lead marketing campaign objectivesCreated and managed social media calendar to curate compelling content for social sharingPrepared regular analytical reports on social media activityMonitored trends in social media platforms, tools, and metrics, making recommendations to grow audience and increase engagementWrote and edited content for the Women and Girls Lead blog

San Francisco, Ca

Integrated social media with client websiteStrategically created and distributed client content across multiple social channelsDrove paid and organic social media campaigns which resulted in an increase in followers within 6 monthsIdentified influencers and competitors within clients industry through the use of online toolsGenerated and maintained monthly editorial calendars for clients and The Electron ShopPerformed monthly analytic readouts while making recommendations to meet industry and company benchmarks

San Francisco, Ca

San Francisco Bay Area

Increased customer interaction and engagement by sharing compelling design and typography related articles from external sourcesManaged newsletter scheduling and copywriting through BasecampCurated weekly blog posts that encompassed weekly FontShop newsImplemented SEM and AdWords best practices that resulted in profitable results of increased revenue without affecting cost

Bachelor Of Science (B.S.), Marketing

Education record