Hailey B. Email & Phone Number

Houston, Texas, Us

• Create, edit, design, and publish key communications content (i.e., presentations, flyers, newsletters, white papers, press releases, etc.) with accuracy and consistency.• Oversee social media channels, driving online community growth and engagement, developing, and curating corporate content, maintaining social media profiles, tracking and measuring key metrics, post engagement.• Maintain website; track and measure analytics including SEO, web traffic, and lead generation• Generate story ideas and topic angles for corporate communications• Research and apply for qualifying industry-specific awards• Design digital and print marketing materials, adhering to brand standards• Create, compose, and edit internal and external correspondences

Houston, Tx, Us

• Provided pivotal support to 3 faculty members engaged in research focused on social media effects and communication theories, contributing to advancing academic understanding in these areas.• Collected and organized data, formulated comprehensive reports, and conducted extensive literature searches, facilitating the efficient progression of research projects and the compilation of informative bibliographies.• Actively assisted in the design and execution of research experiments, demonstrating a keen understanding of research methodologies and a commitment to valuable insights in the field of communication studies.

Houston, Texas, Us

• Developed, executed, and optimized paid media campaigns from conception to launch• Implemented marketing automation processes, proactively researching and implementing the latest best practices, strategies, and industry standards• Created, managed, and optimized email marketing program development and execution, including segmentation, testing, and deployment• Created content for high-conversion ads and paid marketing initiatives• Planned and performed A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth• Created sound digital social media graphic design for a wide range of B2B clients• Understood and evaluated campaign metrics and distributed campaign performance to key leaders• Worked with management to define KPIs, create reporting, and analyze campaign performance• Reported marketing impact by collecting, analyzing, and summarizing sales data tied to marketing qualified leads or marketing origination• Created and promoted webinars across Facebook, LinkedIn, Mailchimp, and Eventbrite.

Houston, Tx, Us

The Valenti School of Communication at the University of Houston has launched an internship program for students pursuing careers in strategic communication, media production, journalism, graphic design, marketing, or a related field are encouraged to apply.Students selected for this program will work under the supervision of the Valenti School of Communication’s communication manager. The program offers students hands-on experience developing content geared toward a diverse population of students, alumni, donors, and community partners.Key responsibilities:• Write and publish original content for the school's website• Write and post content for Facebook, Twitter, and LinkedIn to engage and grow audience• Work with the communication manager to optimize content and increase distribution

Houston, Texas, Us

Responsible for :• Interacting and engaging with users on social media • Responding to messages, responding to comments • Creating ideas for social media posting / engaging content • Handling analytic reporting data• Submitting creative marketing ideas for clients

Houston, Tx, Us

Led and taught fitness classes at the University of Houston Campus Recreation Department. Class size is about 20-30 people with songs ranging from pop, jazz, cumbia, reggaeton to salsa.

With locations on Main Street in midtown, White Oak in the Heights and along with three more stores around town, Tacos A Go-Go has been a favorite among Houstonians for years for its laid-back vibe and no nonsense, from-scratch fare with a Texas twist on tacos. Responsible for :Coordinating, managing the restaurant ’s social media platforms and working across key social media channels including Facebook, Twitter and Instagram.Create engaging content and new ideas for social media platformsDesign graphics, post materials and execute promotion events.

Houston, Tx, Us

BOUNCE is a community outreach and research initiative dedicated to reducing obesity-related diseases among underserved communities in Houston through local partnerships and interactive programs. BOUNCE empowers Hispanic and African American youth and families to adopt healthy lifestyles by making nutritious food choices, engaging in daily exercise, and fostering a positive body image.Responsibilities involved :Updates Facebook, Instagram, and Twitter by posting articles, photos, news, and announcements Takes photos of participants, classes, food demonstrations, and eventsUpdate and design weekly newsletter, recipe books, healthy living handouts and flyers.Updating and up-keeping the BOUNCE website.

Master'S Of Arts, Mass Communication/Media Studies

Bachelor’S Degree, Advertising