Felicia Ng work email
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Seasoned marketing leader with 14+ years of experience driving transformative growth for leading brands in the fast-paced digital, tech, consumer, and professional services landscape. I bring a unique blend of event planning, execution, and management skills, along with robust communications capabilities. I’m passionate about building customer-centric, tech-enabled brands that deliver exceptional experiences, including seamlessly executed events that engage and delight audiences. With a proven track record of orchestrating impactful, multichannel marketing strategies that propel brand awareness, customer acquisition, and business growth, I am a highly collaborative leader skilled at inspiring high-performing teams and leveraging data-driven insights to maximize marketing effectiveness. My comprehensive approach ensures that every aspect of marketing, from strategy to execution, is handled with precision and creativity.
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Global Senior Marketing Campaigns ManagerHsbcSingapore -
Marketing ConsultantFreelance Jan 2024 - PresentProvide marketing consulting services to various industries namely F&B, Retail, Financial Services, Technology, Manufacturing, Recruitment and Professional Services.Developed go-to-market strategies and formulate brand propositions to ensure clients are able to understand the full funnel marketing solution. Designed customer-centric campaigns by conducting competitor analysis and SEO, SEM and Google Ads research to present insights and recommendations that can optimise brand… Show more Provide marketing consulting services to various industries namely F&B, Retail, Financial Services, Technology, Manufacturing, Recruitment and Professional Services.Developed go-to-market strategies and formulate brand propositions to ensure clients are able to understand the full funnel marketing solution. Designed customer-centric campaigns by conducting competitor analysis and SEO, SEM and Google Ads research to present insights and recommendations that can optimise brand visibility and increase growth. Advised on employer brand and retention strategies as well as both internal and external communications and marketing efforts. Partnered with clients on business strategies to increase customer touchpoints and boost revenue channels. Demonstrated strong project management and stakeholder management skills. Show less
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Global Marketing DirectorAlgo-Hunt Jan 2024 - PresentAlgo-Hunt is a global executive search recruitment firm specialising in discovering and securing world-class executive talent for organisations. Our unique, tailored and methodologically sound approach ensures we understand and exceed the strategic needs of organisations by connecting them with leaders who are ideally suited to propel the organisation's future. With 15 years of experience within brand, value proposition and marketing, I specialise in the go-to-market strategy and brand… Show more Algo-Hunt is a global executive search recruitment firm specialising in discovering and securing world-class executive talent for organisations. Our unique, tailored and methodologically sound approach ensures we understand and exceed the strategic needs of organisations by connecting them with leaders who are ideally suited to propel the organisation's future. With 15 years of experience within brand, value proposition and marketing, I specialise in the go-to-market strategy and brand proposition at Algo-Hunt to ensure that we can reach, connect and network with exceptional talent that our clients are looking for. If you’re interested to find out more about how Algo-Hunt can help to propel your organisation forward with executive search, talent management strategies or other coaching and development programmes, please connect with us at contact@algo-hunt.com. If you’re an executive search candidate who wish to be part of this network, you may also reach out to our executive headhunters. Show less -
Marketing, Events & Communications DirectorTwo Little Boys Jun 2018 - PresentSpearheaded the creation and implementation of Two Little Boys’ holistic events strategy, orchestrating a portfolio of innovative campaigns that have significantly boosted brand visibility and engagement. Collaborated cross-functionally internally and externally with media, journalists, and senior management to conceptualise and execute events that align with the companies’ identity under Two Little Boys. Ensured seamless event execution, overseeing all logistical elements, risk… Show more Spearheaded the creation and implementation of Two Little Boys’ holistic events strategy, orchestrating a portfolio of innovative campaigns that have significantly boosted brand visibility and engagement. Collaborated cross-functionally internally and externally with media, journalists, and senior management to conceptualise and execute events that align with the companies’ identity under Two Little Boys. Ensured seamless event execution, overseeing all logistical elements, risk management, and compliance to deliver an exceptional and elevated customer experience. Handled internal and external communication including but not limited to social media, stakeholder management meetings and more. Show less
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Head Of Marketing ApacSthree Apr 2016 - Jun 2023Formulated the overarching long-term and short-term go-to-market strategies to power SThree’s exponential growth in the region to deliver a portfolio of innovative, customer-centric campaigns.Partnered with clients from banking, financial services, technology, healthcare, life sciences, manufacturing, and energy companies in revitalising their brand positioning to improve their employer brand in attracting talent and promote retention via community affairs initiatives as well as… Show more Formulated the overarching long-term and short-term go-to-market strategies to power SThree’s exponential growth in the region to deliver a portfolio of innovative, customer-centric campaigns.Partnered with clients from banking, financial services, technology, healthcare, life sciences, manufacturing, and energy companies in revitalising their brand positioning to improve their employer brand in attracting talent and promote retention via community affairs initiatives as well as orchestrated a portfolio of award-winning integrated marketing campaigns that boosted brand and product awareness as well as increased their product or services adoption via an improved customer experience and understanding.Led and managed a high-performing in-house regional team across APAC MENA in different timezones, focusing on empowerment, training, and development to cultivate Subject Matter Experts to ensure consistent impactful brand messaging and visual identity. Implemented and led a global lead generation project to enhance operational procedures and optimise personalisation for better customer engagement across all touchpoints by leveraging data analytics and marketing automation using Salesforce Marketing Cloud and a revamped CRM system. Led internal employer brand and retention campaigns via employee engagement through a wide range of internal communications content including townhalls, articles, videos, and events by partnering with internal stakeholders to conceptualise and execute campaigns that boosted morale and fostered a strong sense of company culture.Hands-on approach with social media planning, website maintenance, SEO, SEM, programmatic advertising and performance analysis to meet business objectives across all digital platforms.Conceptualised and executed a wide range of high profile in-person events at conferences as well as hosted networking events and thought leadership workshops which was pivoted to virtual events during Covid. Show less -
Recruiting AssociateDesign Hub Singapore 2015 - Apr 2016Source for relevant personnel that value-adds to the organization.Recruitment of talented individuals for the team at Design Hub. -
Marketing Executive, Procurement ManagerDesign Hub Singapore 2012 - Apr 2016Spearheaded Design Hub’s brand launch as a start-up by formulating its go-to-market strategies and proposals to secure distributorship with various designer brands globally.Launched strategic partnerships across different vendors, including media, journalists, logistics and technology companies to outperform our competition. Established one of the largest showrooms in 2013 with leading international design brands and built Design Hub’s digital presence through our website… Show more Spearheaded Design Hub’s brand launch as a start-up by formulating its go-to-market strategies and proposals to secure distributorship with various designer brands globally.Launched strategic partnerships across different vendors, including media, journalists, logistics and technology companies to outperform our competition. Established one of the largest showrooms in 2013 with leading international design brands and built Design Hub’s digital presence through our website, social media, and e-commerce platforms to increase brand visibility and increase market penetration. Leveraged data analytics and marketing automation to optimise all customer touchpoints, leading to an increased following in brand and product leading to an increase of in revenue year-on-year in its first three years of infancy as a start-up. Crafted a series of award-winning integrated marketing campaigns that boosted our brand, improve the overall customer experience and increased product adoption across different areas. Pioneered the implementation of marketing automation and using various marketing technologies to increase customer engagement with the brand and its products. Cultivated a robust event partner ecosystem as a start-up, negotiating favourable terms and leveraging strategic collaborations to enhance the quality and reach of Design Hub’s events. Supported the opening of 4 F&B outlets adjacent to the showroom as a value-added service to customers visiting Design Hub’s showroom and helped to increase its F&B revenue month-on-month within its first year including an implementation of a loyalty programme. Show less -
Marketing & Programming AssistantMobile Eftpos (Asia) Pte Ltd Feb 2012 - Jul 2012Traveling to various locations to ensure clients' needs are met. Updated various software programs as well as ensured the ease of usage for all clients.
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OperationsForever Resorts Jun 2011 - Oct 2011Grand Canyon North RimAssisted the operations team of the resort. This included the rotation of departments such as the housekeeping team, the deli team as well as undertaking the job of a host. Engaged people of different background and culture. -
Product Marketing ExecutiveFoshan Municipal Golden Port Logistics Co. Ltd, China Jun 2010 - Aug 2010Foshan, Guangdong, ChinaSourced for various products that had the potential to penetrate the consumer market in China.Taking on the role of a personal assistant to the managing director, assisting in translation work as well, for both documents as well as clients from around the world.
Felicia Ng Skills
Felicia Ng Education Details
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Second Upper In Honors -
St. Andrew'S Junior College -
St. Margaret'S Secondary School
Frequently Asked Questions about Felicia Ng
What company does Felicia Ng work for?
Felicia Ng works for Hsbc
What is Felicia Ng's role at the current company?
Felicia Ng's current role is Global Senior Marketing Campaigns Manager.
What is Felicia Ng's email address?
Felicia Ng's email address is f.****@****ree.com
What schools did Felicia Ng attend?
Felicia Ng attended Singapore Institute Of Management, St. Andrew's Junior College, St. Margaret's Secondary School.
What are some of Felicia Ng's interests?
Felicia Ng has interest in Social Services, Exploring New Eateries, Economic Empowerment, Traveling, Trekking, Watching Movies, Reading, Science And Technology, Disaster And Humanitarian Relief, Reading And Exploring New Places.
What skills is Felicia Ng known for?
Felicia Ng has skills like Marketing, Management, Marketing Communications, Event Management, Marketing Strategy, Digital Marketing, Copywriting, Event Planning, Microsoft Office, Microsoft Word, Product Marketing, Brand Development.
Who are Felicia Ng's colleagues?
Felicia Ng's colleagues are Zulfkar Sameem Shakeel, Fei Zhou, Craig Young, Prayer Nekati, Leon Sidhushan, Naga Bharathnath Guptha Reddy, Tina Shukla.
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Felicia Ng
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