- Making high-level decisions about policy and strategy.- Acting as the primary spokesperson for the group.- Working with senior stakeholders, chief financial officer, chief information officer, and other executives.- Controlling Group costs, and introducing tactical initiatives to address theft and other losses.- Delegating responsibilities to ensure staff members grow as capable participants.- Employing various initiatives to coach employees to optimize their capabilities.- Assessing and implementing improved processes and new technologies, and collaborating with management regarding the implementation of these improvements.- Reporting to the board of directors and keep them informed.- Developing the Group’s culture and overall Group vision.- Creating an environment that promotes great performance and positive morale.- Assuring all legal and regulatory documents are filed and monitor compliance with laws and regulations.- Working with the executive board to determine values and mission, and plan for short and long-term goals.- Overseeing the day-to-day operation of the Group

- Building the business from scratch: Business licensing, business model, team structure- Increasing management's effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers- Communicating values, strategies, and objectives, assigning accountabilities, planning, monitoring, and appraising job results- Developing strategic plan by studying technological and financial opportunities, presenting assumptions, recommending objectives- Coordinates efforts by establishing production, marketing, field, and technical services policies and practices, coordinating actions with corporate staff- Building company image by collaborating with customers, government, community organizations, and employees: enforcing ethical business practices- Maintaining quality service by establishing and enforcing organization standards. 
- Contributing to team effort by accomplishing related results as needed

- Strategic development and implementation of marketing campaigns across all channels and disciplines for client's business - Day to day management and coordination of Creative/Client Service/PR team- Growing business via both existing and new Clients where appropriate. Maximize all inter-group company opportunities. Identify leads, spot opportunities, influence decision-makers- Developing, presenting and selling communication programs to deliver against set objectives- Liaising with brand teams on brand specific projects; hands-on approach to client business and agency responses- Overseeing the management of multiple expert partners and 3rd parties to deliver flawless execution of communication programs- Responsible for managing the evaluations of programs- Managing relationships across agency and client networks- Building a strong and motivated team

- Providing communications counsel and strategic advice to clients- Supervising & constructively directing the team to produce clear strategies and briefs- Directing and contributing in creative ideas developments- Delivering long-term brand-building campaigns- Developing the professional competencies of people in the group and drives the team to improved performance