Key responsibilities: 1. Developed strategic communication plans to accelerate brand performance based on in-depth understanding of brand situation, client’s expectations, internal competency and knowledge of end-consumers and industry background.2. Initiated detailed analysis across industries, brands and campaigns to generate persuasive and actionable recommendations for brand improvements. 3. Directed key accounts including initiating brand’s strategic approach to… Show more Key responsibilities: 1. Developed strategic communication plans to accelerate brand performance based on in-depth understanding of brand situation, client’s expectations, internal competency and knowledge of end-consumers and industry background.2. Initiated detailed analysis across industries, brands and campaigns to generate persuasive and actionable recommendations for brand improvements. 3. Directed key accounts including initiating brand’s strategic approach to foster improvements, demonstrating professional consultant service to attain high level of client satisfaction and balancing budget to run the accounts profitably. 4. Administered the implementation of projects including initiating action and contingency plans, effectively controlling budget, promptly managing crisis and frequently evaluating performance to ensure projects are outperformed.5. Supervised and inspired project teams to promote smooth and productive collaboration, ensuring all the projects are executed in high-quality, on time and aligned to clients' expectations. 6. Involved in planning and evaluating company business development strategy and operating procedures during company re-structuring stage. Show less

Key responsibilities:1. Tracked and monitored the execution of communication and promotional campaigns to ensure plans are well implemented, foster timely improvements to achieve committed KPIs, while keeping the project budget under controlled.2. Communicated with clients daily to maintain superior relationship, provide promptly consultancy and deliver outstanding results in maximising brand influence. 3. Coordinated with the internal teams to enable all deliverables… Show more Key responsibilities:1. Tracked and monitored the execution of communication and promotional campaigns to ensure plans are well implemented, foster timely improvements to achieve committed KPIs, while keeping the project budget under controlled.2. Communicated with clients daily to maintain superior relationship, provide promptly consultancy and deliver outstanding results in maximising brand influence. 3. Coordinated with the internal teams to enable all deliverables comply with time frame and align to brand guidelines and client’s requirements. 4. Involved in strategic planning and assisting Account Director in developing proposals and projects pitching. Show less

Key responsibilities:1. Liaised with clients on a daily basis to understand and provide deliverables meeting the requirements timely. 2. Assisted Account Director in coordinating with internal teams and third parties to execute projects, ensuring all tasks are qualified achieved.3. Carried out on-going campaigns including daily monitoring to assure smooth operation, preparing reports and taking quick action to improve the overall performance. 4. Performed project… Show more Key responsibilities:1. Liaised with clients on a daily basis to understand and provide deliverables meeting the requirements timely. 2. Assisted Account Director in coordinating with internal teams and third parties to execute projects, ensuring all tasks are qualified achieved.3. Carried out on-going campaigns including daily monitoring to assure smooth operation, preparing reports and taking quick action to improve the overall performance. 4. Performed project administrative work including paperwork, contract and client’s invoicing. Show less

Key responsibilities:1. Managed branches layout and merchandising items to strictly meet HSBC Group Brand Guidelines.2. Coordinated with suppliers and advertising agencies to develop concepts and produce artworks which reflect Vietnamese local cultures while still align to the Group Brand Guidelines.3. Assisted Personal Financial Service Marketing and Activation team to implement sales promotion and events sponsorship in the aspect of enhancing awareness and developing… Show more Key responsibilities:1. Managed branches layout and merchandising items to strictly meet HSBC Group Brand Guidelines.2. Coordinated with suppliers and advertising agencies to develop concepts and produce artworks which reflect Vietnamese local cultures while still align to the Group Brand Guidelines.3. Assisted Personal Financial Service Marketing and Activation team to implement sales promotion and events sponsorship in the aspect of enhancing awareness and developing HSBC image.4. Reviewed and updated competitors’ activities and consumer trends regularly to deliver marketing intelligence monthly reports for other teams in the department.5. Assisted Marketing team in administrative tasks. Show less