Senior Product Manager - Seo
CurrentImpact Generated:> Cartrade: Turned around a struggling brand that had experienced stagnant traffic for five years, achieving an impressive 3X organic traffic growth within two years.> Bikewale and Carwale: Dominated the #1 position for a majority of keywords on both the platforms.Key Responsibilities:> Stakeholder Management: Provide weekly updates for the SEO scorecard across platforms and keyword buckets.Keyword Research: Track new and trending keyword opportunities. Ensure that keywords are appropriately mapped to the relevant content.SEO Audits: Execute periodic technical SEO audits for all platforms. Conduct competitor analysis.Learning: Stay updated with the latest developments in search and Google policies.Content Strategy: Implement content strategy across product pages to drive product-led growth.Training & Documentation: Conduct SEO training for multiple teams and create a framework for best practices.Special Projects: Assist with SEO guidelines during technology migration and create an SEO strategy for multilanguage pages, among other tasks.