- Supported data-driven decision-making through daily reporting and analysis- Analyzed affiliate performance data during mini-peak season to identify optimization opportunities and support A/B testing initiatives - Performed data-driven recommendations and detailed analysis to guide the testing and optimization of affiliate marketing channels- Managed and oversaw 14 affiliate partners for student loan products, contributing 60% to the total marketing budget, ensuring optimal performance and alignment with the company's objectives and team’s strategies

- Managed vendor relationships as the company representative for key events, such as EY Connection Day and EY 30th Anniversary Celebration events, focusing on content accuracy and brand guidelines adherence- Contributed to the design and development of visually striking backdrops, standees, and name tags for high-profile events, such as EY Connection Day with approximately 600 attendees and EY 30th Anniversary Celebration with approximately 1500 attendees- Utilized graphic design software to produce compelling and professional designs for internal publications, including 87 EY Partners yearbook frames, 1500 lanyards, 500 Lunar New Year cards, 500 Congratulation cards, and 500 Thank you cards- Conducted day-to-day media monitoring activities, including generating ideas for the nationwide newspaper submission, tracking media coverage, compiling articles lists, and providing support to media relations initiatives

- Maintain and updated over 450 student and parent data in data management system of the School District of Philadelphia- Collect behavior health of at-risk youth and transformed such qualitative data into quantitive data for counselor and CCTC communication - Assist in the preparation of counselor assessment, and perform routine collecting and analytical statistical operations- Serve as primary communicator between CCTC and the School to manage student's crisis

- Supported 4 students in two classes in speaking skills- Facilitated students’ effort to mitigate their weaknesses- Oversaw students’ development and gave them feedback after class- Gave and scored their monthly tests.

• Advisor (June 2019 - August 2019)- Consult the core team to run the Broadcasting Board- Deliver a training course for leaders and members of Design team- Supervise the Board about a recruitment plan• Leader of Design Team (June 2018 – Jun 2019)- Made a plan to recruit 6-7 members/year- Directly interviewed and selected potential candidates- Delivered constructive feedback to team members about their performance - Oversaw and managed the operation of Design team - Decided ideas to the club’s internal events- Motivated team members through recognition

- Supported 11 students in speaking skills: listening, pronunciation, vocabulary, grammar, coherence and cohesion- Marked students’ homework and gave feedback- Noted and recorded the students’ improvements monthly- Took part in some internal events to strengthen the relationships

- Designed illustrated and typography products for 2 projects,: “7 Days Challenge” and “Think green, act green”- Gave comments on the publications in “Think green, act green” project- Supported in finding sponsors and investors in Hanoi