A strategic partner with 20 years senior finance/CFO/COO experience, the last 15 at Board level. Trained with Ernst & Young before gaining significant operational experience in the consumer goods and media sectors. A business driven CFO who has worked in the UK and US overseeing international operations. Has had success in opportunistic and more established businesses. Accomplished developer and implementer of business strategy. Key projects have included setting up international joint ventures, brand acquisition and integration, management of change, strategy development and profit maximisation.