Nic Martinez Email & Phone Number

Austin, Tx, Us

Austin, Texas, United States

• Through the focuses of development & engagement drove double digit improvements to LY net sales and beat annual sales target for FY 23.• Promoted 13 people within the market, through consistent coaching and mentorship.• Retained full Store Manager team for FY 23.• Outpaced the company Engagement Survey scores by hosting quarterly listening check-ins, annual stay interviews, and through consistent store visits.• Led L&D projects on Store Manager Training, Floor Leading, Floor Basics, and Business Acumen.• Completed successful, on time new store openings in Scottsdale, Dallas-NorthPark, & Detroit - Somerset.

Austin, Texas, United States

• Directly oversaw all Outdoor Voices retail stores on the West Coast - responsible for stores in California, Colorado, and Texas.• Managed budgets, forecasts, and PnL for all West Coast locations.• Achieved annual sales & metric targets for 2021 and 2022.• Developed marketing plans and campaigns to increase store traffic & sales.• Revamped store operations and processes to increase efficiency and improve customer retention.• Responsible for the opening of 2 Pop-up Stores and 1 perm location.• Manage full-cycle recruiting process for the national retail fleet.• Introduced Talent Mapping and 9-Box for the retail channel.• Coach and support HR conversations with Retail Store Managers.

San Francisco Bay Area

• Managed the Flagship location for the Everlane brand, located blocks from the Home Office, in the Mission District of San Francisco.• Managed PnL and achieved $12mm in annual revenue.• Managed a team of 72 staff members, including 4 Assistant Store Leaders, 8 Floor Leaders, and a mix of 60 Front of House, Back of House, and Visual Ambassadors.• Provided training for all newly hired Leaders and Ambassadors.• Worked with cross-functional partners on pilot programs for Creative, Visual Merchandising, Operations, and Technology.• Project managed the opening of Everlane’s 5th retail store at Stanford Shopping Center in Palo Alto, CA.• Additionally supported the opening of new stores in Brooklyn, NY & Los Angeles, CA.

San Francisco, California

• Support the home market collection of stores, including the original store at 24th and Folsom, in the Mission District of San Francisco.• Manage $27mm+ in annual revenue.• Support the Mission of Philz, to “Better People’s Days”, through store visits, support calls, customer service initiatives, and role modeling.• Work with store teams on creating efficiencies to maximize profit.• Partner with recruiting teams to ensure we have top talent serving our customers.• Create training content and materials for Area Meetings, Store Leader Meetings, and Retail Leadership Meetings.

San Francisco Bay Area

• Directly oversaw 19 West Coast stores in both the US & Canada - achieving over $54mm in annual sales.• #1 Region to Sales Plan in FY 2016 & 2017.• Ensure the proper and timely execution of campaigns, merchandising, new product launches, training and other brand initiatives.• Networked in the cities and communities where LUSH stores were located to identify business opportunities and recruit top talent.• Attended and supported 3 annual Manager Meetings which included business presentations and development sessions to all LUSH North American Store Managers.

Phoenix, Arizona Area

• Provide physical and remote support to multiple shops within in the western and central region that are without store management/ leadership.• Work with team members in person, and remotely on sales strategy, people development, and operations & profit management. • Ensure all company initiatives, campaigns, and policies are executed.

Scottsdale Az

• Created a unique staff experience for all team members by providing on and off the floor training and development. • Exceeded sales targets for all years in role.• Supported a team of award winning Customer Experience leaders by providing elevated training experiences, and creating an environment of accountability and support.• Strategized, planned, and executed branded sales strategies to build the business year over year.

Phoenix, Arizona Area

Greater Denver Area