I’m Nicaela Pietropoli 👋I’m a passionate product and brand marketing professional with a bias for delivering unique and sticky consumer solutions. My goal: to develop creative solutions that bridge the gap between customer needs and commercial objectives.Some of my favourite work to date includes: - World first screen-to-sofa MasterChef delivery to over 7k homes with hyper-targeted digital comms and partnering with 150+ restaurants delivering in real time- Bringing global product teams, two Australian banking giants, and a brand refresh together to launch the Mastercard and Deliveroo Plus subscription partnership increasing profitable consumer segments by 64%.- Suburb based personalisation of Digital OOH assets nationally seeing a number of unprofitable regions move to profitability within a 6 month periodSpecialties: partnerships, brand marketing, marketing strategy, creative strategy, product marketing, media buying & planning, content marketing, consumer marketing, digital marketing, lifecycle marketing, go-to-market strategy, budget management, customer journey management, retention strategy