Nic Christensen

Nic Christensen Email and Phone Number

Corporate Affairs | Digital Strategy | Content @ Special Broadcasting Service (SBS) Australia
Nic Christensen's Location
Melbourne, Victoria, Australia, Australia
Nic Christensen's Contact Details

Nic Christensen personal email

n/a
About Nic Christensen

I help B2B brands craft a clear, differentiated narrative and commercial strategy that positions them at the center of industry conversations.Elevator Pitch: My specialty is corporate affairs advisory for B2B brands in media, technology, and advertising. I help these brands effectively communicate their story to the market and key stakeholders—including clients, government bodies, investors, and others.My career began in digital media, first as a journalist and media writer and later as a corporate affairs specialist, where I explored how digital disruption is redefining the media landscape. This journey has focused on both the challenges and opportunities that content businesses face in a rapidly evolving media landscape.I have worked as a Media Writer for The Australian and as Deputy Editor of Mumbrella, Australia’s most read media and marketing news site. I then joined Nine’s communications team, where I spent the better part of six years building out the Corporate Affairs function and shaping Nine’s digital narrative, particularly after the Nine-Fairfax merger, spanning TV, radio, digital, and publishing.From 2022 to 2024, I led the SBS Corporate Communications team, championing SBS’s work to serve Australia’s multilingual and First Nations communities. During my time in this role, SBS was recognised as a leader in diversity and belonging, digital innovation, responsible advertising, and sustainability.In September 2024, I launched my own corporate affairs advisory, partnering with multicultural broadcaster SBS, industry body Commercial Radio & Audio, pitch consultancy TrinityP3, and creator economy start-up Fabulate as my foundational clients.

Nic Christensen's Current Company Details
Special Broadcasting Service (SBS) Australia

Special Broadcasting Service (Sbs) Australia

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Corporate Affairs | Digital Strategy | Content
Nic Christensen Work Experience Details
  • Special Broadcasting Service (Sbs) Australia
    Senior Consultant
    Special Broadcasting Service (Sbs) Australia Sep 2024 - Present
    Sydney, Nsw, Au
  • Special Broadcasting Service (Sbs) Australia
    Head Of Corporate Communications, Outreach & Csr
    Special Broadcasting Service (Sbs) Australia Mar 2022 - Sep 2024
    Sydney, Nsw, Au
    I led the corporate communications team at SBS, which is charged with amplifying the work being done under our Charter to serve Australia’s multilingual and First Nations communities. In 2024, my role was expanded and I was made responsibile for overseeing the teams who run SBS's Outreach programs which include SBS Learn, Community Airtime obligations and Elevate RAP. In this role, I oversaw SBS's corporate communications strategy on major initiatives that include:- Working closely with our new Sustainability Function on the formation, implementation and execution of our ESG framework which saw SBS become the first Australian broadcaster to reach Net Zero on direct emissions and set an ambitious 2045 target for Net Zero on supplier emissions. - The rebrand of our audio division as SBS Audio. The project included the five yearly Language Services Review which has seen the division undertake a major change management project to orientate to being a digitally led audio broadcaster. This project received a Highly Commended at the 2024 CommsCon Awards for Best Internal Communications and Change Management. - Securing the rights to translate all of the 2022 Federal Election Debates across languages including Mandarin, Arabic, Cantonese and Vietnamese. SBS was the only network to secure access to every debate with the Communications team integral to securing access across the various networks.- The launch of the SBS WorldWatch channel - a channel which exists to provide Australians with access to news from around the world in languages other than English.- SBS launching an Elevate Reconciliation Action Plan, NITV’s 10 years on free-to-air concert celebrations, held at Uluru and media coverage around SBS/NITV's reporting of the 2023 Referendum.- Other key major projects including the 2022 & 2023 SBS Annual Report, SBS's 2023 and 2024 Upfronts events, our broadcast of the 2022 FIFA World Cup and the acquisition of the 2026 FIFA World Cup rights.
  • Commercial Radio & Audio
    Senior Consultant
    Commercial Radio & Audio Sep 2024 - Present
    Surry Hills, Nsw, Au
    After the success of the first annual audio showcase hosted by Commercial Radio & Audio (CRA), HEARD is back in 2025.
  • Fabulate
    Senior Consultant
    Fabulate Sep 2024 - Present
    Sydney, New South Wales, Au
  • Trinity P3 Global Marketing Management Consultancy
    Senior Consultant
    Trinity P3 Global Marketing Management Consultancy Sep 2024 - Present
    Sydney, New South Wales, Au
  • Unsw
    Industry Advisory Board Member - Bachelor Of Media Program
    Unsw Aug 2024 - Present
    Sydney, New South Wales (Nsw), Au
    Advisory board role advising UNSW faculty in the Bachelor of Media program on the needs of the industry across a number of areas of media and marketing.
  • Nine
    Head Of Corporate Affairs
    Nine Dec 2018 - Mar 2022
    North Sydney, New South Wales, Au
    In December 2018, Nine and Fairfax Media merged creating the largest locally owned media company in Australia. In the wake of this merger, I was given responsibility for building out and managing Nine's Corporate Affairs team across its external and internal corporate communications. The Nine Corporate Affairs team are responsible for corporate communications across its key divisions of television (9Network, 9Now), radio (2GB, 3AW, 4BC, 6PR), publishing (The Age, The Sydney Morning Herald, The Australian Financial Review, nine.com.au) and working with key subsidiaries (including Domain, Stan, Drive and Pedestrian).Nine's Corporate Affairs team is also responsible for working with the company's senior management, across its businesses, to map, drive and execute its internal communications to some 4000+ employees across Australia.While my role was across the group level of the business, I also had a role sitting on the executive leads teams of both our publishing and radio businesses. In this role, I oversaw and executed corporate communications on major projects that included:- managing messaging and media on the Nine / Fairfax merger.- leading the creation of Nine’s post-merger corporate affairs team.- overseeing the overhaul and development of the combined group's internal communications strategy, including the project team for the creation of one combined intranet and Slack for all of Nine’s TV/publishing/radio employees.- managing and executing corporate communications for major post-merger divestments that included Australian Community Media (ACM), Fairfax Events, Weatherzone and Stuff Ltd along with the acquisition of the remaining stake of Macquarie Media (now Nine Radio). - corporate media relations at the Nine half-yearly/full-year financial results, AGM and Nine Upfronts 2017-22.- managing communications on key internal relocations across multiple sites post-merger including Sydney, Melbourne, Brisbane and Perth.
  • Nine
    Head Of Trade And Internal Communications
    Nine Jan 2017 - Dec 2018
    North Sydney, New South Wales, Au
    Responsible for managing Nine's trade/business media communications across both its television and digital assets. My role related primarily to corporate affairs across the Nine Network, Nine Digital (including its assets in New Zealand), and broader Nine sales operation.I was also an adviser to Nine's senior management team, across its businesses, mapping, driving and executing its internal communications to some 3000+ employees across Australia.During my time in this role, I ran corporate communications on major projects that included:- the trade/business media relations at the 2017, 2018 and 2019 Nine Upfronts- Nine's $300m acquisition of the 2020-24 tennis rights.- the launches of Nine's lifestyle vertical, data and TV buying automation strategies.- media relations at the Nine Entertainment half-yearly/full-year financial results and AGM.- messaging around major restructures of Nine's digital, sales and marketing operations.- communications around office relocation from Willoughby/Sydney CBD to North Sydney.- leading communications strategy on industry initiatives, such as the launch of a Fairfax/News/Nine data identity cooperative.I also worked closely with Nine's trade marketing team on its content marketing strategy helping to tell our story across Nine's own corporate website and social media, including Twitter and Linkedin.
  • Nine
    Head Of Digital Communications
    Nine Aug 2016 - Jan 2017
    North Sydney, New South Wales, Au
    Responsible for the overarching consumer and trade media communications strategy for the Nine Digital business, including key properties such as nine.com.au, the 9Honey online women's lifestyle network and its various news and lifestyle websites along with broadcast video on demand platform 9Now. This role saw me act as a strategic adviser to the senior executive team across both Nine's digital and sales operations, working across issues involving both external and internal communications.The projects I led the communications strategy on include: Nine Digital's $30m acquisition of CarAdvice, the launch of the 9Honey women's lifestyle network, Nine's trade media strategy for its 2017 Upfronts and nine.com.au's communications around the recategorisation of its homepage by Nielsen, which saw it return to the top tier of Australian news websites.
  • Mumbrella
    Deputy Editor
    Mumbrella Jan 2013 - Aug 2016
    North Sydney, New South Wales, Au
    Deputy Editor, and one of the lead reporters, tasked with covering the latest news and developments for Australia's most read media and marketing news website Mumbrella.My beats included media owners (in particular television/radio/digital/print), media agencies, advertising technology and communications regulatory policy.During my time at Mumbrella I held a number of roles within the editorial team, including senior journalist, media/technology editor and deputy editor. I also played a key supporting role in helping run the newsdesk and also helped curate sessions for some of Mumbrella's flagship events including Mumbrella360, Commscon and SAGE. In this role, I also spent time filling in for the Mumbrella Asia editor in Singapore covering the media and marketing beat across a number of markets in South-East Asia and have also managed the editorial component of key partnerships such as the Yahoo7 Digital Stars program from 2014-16 and LinkedIn Agency Influencer program in 2016.I was also a regular commentator on issues across the media and marketing space and have appeared on programs including: A Current Affair, Sky News, The Feed, ABC News 24, Lateline, Radio 2GB, Radio 2UE, RN's Media Report, ABC's AM program, ABC 702, 774 & 666.
  • 2Gb
    Senior Producer
    2Gb Mar 2009 - Feb 2015
    Sydney, Au
    Senior producer who during my time with Macquarie Media worked across almost all the major programs on Radio 2GB.I also regularly filled-in as executive producer during summers.Over the summers of 2010-2015 I was the regular fill-in executive producer of the station's top rating Mornings program, which is broadcast across Sydney, Canberra and much of Queensland. On other occasions, I was also summer EP of other programs such as Breakfast, Drive and Nights.
  • The Australian
    Media Writer
    The Australian Jan 2011 - Dec 2012
    Sydney, Nsw, Au
    Journalist with The Australian's Media and Marketing section, with a focus on reporting on digital and social media. I was also responsible for the day-to-day running/editing of The Australian's Media online pillar from July 2011-June 2012.During my time with the newspaper I was also the main columnist for The Australian's Twitterati column covering the growth of social media and the impact of Twitter on journalism.
  • The Australian
    Coordinating Producer – ‘Shaping Our Future’ Series
    The Australian Jan 2011 - Jun 2011
    Sydney, Nsw, Au
    Editorial lead on a video project examining Australia’s future and the opportunities and challenges facing our nation.The brand funded series involved the creation of eight 10-minute documentaries along with complementary editorial content. I was also responsible for additional online content management of the website and related social media. The series was filmed in conjunction with FremantleMedia.
  • The Daily Telegraph
    Journalist
    The Daily Telegraph Feb 2010 - Jan 2011
    New York, New York, Us
    As a general news reporter for the Daily Telegraph I covered a wide variety of topics from crime, to politics, to general interest and colour stories. During my time at the Telegraph I also worked with News Corp Australia's national political correspondent Steve Lewis on two investigations which ran across News's tabloids: one on the excessive payments to contractors in Australia's foreign aid program and the other on lax regulation in Australia's foreign investment regime.
  • Various Media Organisations
    Freelance Journalist
    Various Media Organisations Feb 2008 - Jan 2010
    During my time at university I wrote for various media outlets including Fairfax's The Sydney Morning Herald, The Age and also News Corp opinion website The Punch.In July and November of 2009 the Herald took up two stories I brought them: one on the political donations of Chinese-Australian businessman Chau Chak Wing, the other on the internal civil war in the NSW Liberal Party. For these stories I worked with senior Fairfax reporters Deborah Snow and John Garnaut to develop these investigations and have them published in the news and News Review sections of the newspaper.In 2009 I won the Walkley Foundation's student journalist of the year award for the investigation of Chau Chak Wing and his political donations.

Nic Christensen Skills

Writing Digital Media Broadcasting Media Relations Online News Journalism Storytelling

Nic Christensen Education Details

  • University Of Technology Sydney
    University Of Technology Sydney
    Journalism
  • Unsw
    Unsw
    Political Science And International Relations
  • University Of Cambridge
    University Of Cambridge
    Cambridge Institute For Sustainability Leadership (Cisl)

Frequently Asked Questions about Nic Christensen

What company does Nic Christensen work for?

Nic Christensen works for Special Broadcasting Service (Sbs) Australia

What is Nic Christensen's role at the current company?

Nic Christensen's current role is Corporate Affairs | Digital Strategy | Content.

What is Nic Christensen's email address?

Nic Christensen's email address is ni****@****.com.au

What is Nic Christensen's direct phone number?

Nic Christensen's direct phone number is +612829*****

What schools did Nic Christensen attend?

Nic Christensen attended University Of Technology Sydney, Unsw, University Of Cambridge.

What skills is Nic Christensen known for?

Nic Christensen has skills like Writing, Digital Media, Broadcasting, Media Relations, Online News, Journalism, Storytelling.

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