Nicci Chaplin Email and Phone Number
Nicci Chaplin work email
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Senior Marketing and Communications Manager with 18 years' global Financial Services experience in client acquisition, retention and segmentation strategies.Specialist in creating and managing brand identity through advertising, digital, direct marketing, and copywriting to increase sales and brand engagement.Collaborates cross functionally to deliver company wide projects with significant client impact and proven track record of being the trusted marketing adviser to senior management.Down to earth manager with a history of developing capability and confidence across the team, resulting in high engagement and output.EXPERTISE• Marketing & Brand Management • Internal & External Communications • Client Engagement & Sales Copywriting • Coaching & Mentoring • Client Retention & Acquisition • Customer segmentation • Stakeholder Management • Agency & Supplier Management KEY ACHIEVEMENTS• Successfully delivered a marketing and communication strategy for a full national rebrand across four offices to create a consistent customer journey and clear brand messages. • Created integrated advertising campaign across national press, outdoor, digital and DM to support relaunch FIIG high net worth client acquisition strategy.• Transformed entire suit of marketing collateral by simplifying complex and technical copy into easy to understand persuasive sales copy. • Created and managed all the external communications and client reactivations strategies including new issue notifications, corporate actions and corporate messages.
Lonsec
View- Website:
- lonsec.com.au
- Employees:
- 128
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Senior Marketing And Communications ManagerLonsec Jun 2021 - PresentMelbourne, Victoria, AustraliaReporting to the Head of Marketing, responsible for Lonsec’s multi-brand client and corporate communication strategies.Specific responsibilities and achievements: Manage suite of marketing and sales collateral and content to reflect value proposition to deliver sales and lead generation targets Manage all Lonsec’s external communications and press content, leading to 50% increase in press engagement. Plan and deliver integrated marketing campaigns for iRate and SuperRatings product launches, utilising email, web and external content to achieve sales targets for each product. Develop and manage client reactivation strategies to increase retention and enhance customer insights Custodian of Lonsec’s brands and brand architecture across all media, sectors and customer and stakeholder touchpoints.
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Online Customer Services AgentFactory X Dec 2020 - Jun 2021Melbourne, Victoria, AustraliaReporting to the Head of Customer Services, I managed all inbound online customer services queries for the Gorman brand, liaising with stores, warehousing and design teams to solve customer queries within the agreed timeframes.This was an interim role while I was taking a career break from financial services. -
Owner, Nicci Chaplin DesignsNicci Chaplin Designs Jan 2019 - Jun 2021Melbourne, Victoria, AustraliaI help women take control of their personal brand by offering made to measure clothing and personal styling.
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Senior Marketing ManagerFiig Securities Oct 2014 - Oct 2018Melbourne, AustraliaReporting into the Head of Investment Management, Innovation and Brand, responsible for FIIG’s brand and communication strategies across all client segments and marketing lead for Private Client and Debt Capital Markets sectors.Specific responsibilities and achievements:• Custodian of FIIG brand across all media, sectors and client touch points, including delivery of a complex re-brand roll out on time and budget.• Created and managed suite of marketing and sales collateral to reflect brand and value proposition to deliver sales and engagement targets, including transforming complex and technical copy into easy to understand persuasive sales copy. -
Marketing Manager (Contract)Investec Jun 2013 - Dec 2013Reporting into the Head Of Marketing, responsible for creating and delivering the marketing, communications and PR strategies across the four High Net Worth lending desks (£15m+ loan value) within Investec Specialist Bank.Specific responsibilities and achievements:• Manage marketing, advertising and PR campaigns for Structured Property Finance desk to achieve increased lending targets including launch of thought leadership program.• Collaborated with the Heads of lending across the four High Net Worth lending desks to drive increased targets. -
Vice President, Marketing Manager (Contract)Ishares May 2012 - Apr 2013London, United KingdomReporting to the European Marketing Director, responsible for development and delivery of marketing campaigns and sales material for iShares Exchange Traded Funds (ETF) to the UK wealth, adviser and institutional markets.Specific responsibilities and achievements:• Plan and deliver integrated marketing campaigns for fund launches, utilising email, web microsites and direct mail to achieve sales targets for each fund. • Manage email marketing programme, including editorial content of ‘Market Matters’ newsletter to 5000 subscribers, to support iShares thought leadership credentials. -
International Marketing Manager (Contract)Bny Mellon Asset Management Dec 2011 - May 2012Reporting to the Marketing Director, responsible for the development and delivery of B2B sales and marketing material for off-shore funds to European and North American markets.Specific responsibilities and achievements:• Manage all fund marketing and sales material for 35 funds across and 10 sub brands to achieve client acquisition and sales targets.• Successful management of £2m annual marketing budget through internal campaign spend evaluation and agency management.
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Marketing Manager (Contract)Close Asset Management Feb 2011 - Dec 2011Reporting to the Head of Strategic Relations, project management of production of new regulatory documents and fund facts sheets, including the outsourcing of production to third party vendor.Specific responsibilities and achievements• Project manage outsourcing production of fund factsheets, including vendor selection, resulting in a cost saving of c£35k per annum, representing 5% annual marketing spend. -
International Marketing Manager (Contract)Bny Mellon Asset Management Apr 2010 - Dec 2010Reporting to the Head of European Marketing, manage creation and delivery of B2B sales and marketing material for off-shore funds to European, North American and Asian markets.Specific responsibilities and achievements:• Manage all fund marketing and sales material, including fund presentations and sales aids collateral, web content and email campaigns, for 35 funds across ten sub brands to achieve sales targets.• Executed successful fund specific email campaign to North American market that increased flows from this market by 50% (value c$1.5m).
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OwnerNicci Chaplin Designs Apr 2009 - Apr 2010
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Marketing ManagerJ.P. Morgan Asset Management Jan 2008 - Mar 2009Reporting to the Head of Marketing, responsible for planning and delivery all B2C marketing and communication strategies for J.P. Morgan’s suite of open-ended retail funds. Specific responsibilities and achievements• Plan and deliver customer communication and marketing campaigns for all open-ended retail funds, including email, consumer website and direct mail to achieve sales targets.• Create marketing collateral, regulatory documents and web functionality for new client account management platform.
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Direct Marketing Manager (Contract)Legal & General Retail Investments Dec 2006 - Dec 2007Reporting to the Head of Marketing, develop and manage all B2C communication and marketing strategies for unit trust retail investments to external, internal and prospective investors.Specific responsibilities and achievements:• Plan and deliver customer communication campaigns for direct unit trust retail investments, including direct mail and national advertising to achieve client acquisition and investment targets. • Successful management of £1.1 million budget through management of external creative and media agencies and mailing houses.
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Customer Relationship ManagerNew Look Retailers Ltd Jul 2005 - Aug 2006Reporting to the Head of Marketing, develop and manage store card marketing and communication programme for card holders, prospects and stores, including all external and internal communication.
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Marketing Development ManagerSaga Services Ltd Jun 2001 - Mar 2005ResponsibilitiesDevelop and implement customer segmentation strategy.Develop and implement customer contact strategy, both on and off line.Project manage introduction of Thunderhead software across company.Project manage introduction of FSA rules and guidelines for general insurance products.Manage three direct reports.
Nicci Chaplin Skills
Nicci Chaplin Education Details
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Politics -
Marketing, Business
Frequently Asked Questions about Nicci Chaplin
What company does Nicci Chaplin work for?
Nicci Chaplin works for Lonsec
What is Nicci Chaplin's role at the current company?
Nicci Chaplin's current role is Senior Marketing & Communications Manager - Expert in client acquisition, segmentation & retention in Financial Services.
What is Nicci Chaplin's email address?
Nicci Chaplin's email address is ni****@****rld.com
What schools did Nicci Chaplin attend?
Nicci Chaplin attended Monash University, Monash University.
What skills is Nicci Chaplin known for?
Nicci Chaplin has skills like Campaign Management, Marketing Communications, Direct Marketing, Document Design, Marketing, Information Design, Advertising, Brand Management, Crm, Marketing Strategy, Internal Communications, Management.
Who are Nicci Chaplin's colleagues?
Nicci Chaplin's colleagues are Dan Moradi, Kevin Francké, Ian Cannon, Louisa Blakeley, Conor Tarlington, Chester Rees, Kelsey Hall.
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