Nicholas Bynum Email & Phone Number

Las Vegas, Nevada, United States

•Hired, trained, and led the Communication Department (seven staff and 20 volunteer positions) to build integrated marketing and communication strategies (including web social, sms, email, public relations, and traditional media), resulting in a 33% increase in attendance and $3m in new donations between 2021-2024•Designed, developed, and supported the Engagement and Database & Technology Teams (seven staff and and 100+ volunteer positions) to build customer engagement pathways, resulting in a 200% increase in overall engagement•Organized cross-functional teams to create successful giving, donor, and volunteer communication systems and campaigns, raising over $1.5m in donations during December 2023 alone, adding over 1,500 new givers in 2023, and increasing volunteer numbers by 20% 2023

Greenville, South Carolina, United States

•Worked with brands including Make-A-Wish, YMCA, The Boys & Girls Club, and Caldwell Baker to create compelling video content ranging from social media and testimonials to live events and documentaries to effectively tell the client's story•Managed customer relationships and projects from start to finish by creating schedules, budgets, deadlines, storyboards, creative brief, and translating creative and critical feedback into actionable steps for multiple teams•Led the charge in designing a new communication and marketing strategy, including launching a new website, to help stave off the economic effects of the COVID-19 pandemic

Bluffton, South Carolina, United States

•Provided leadership through a viral public relations crisis to reverse negative brand perception and increase average weekly attendance by 13% in the following month •Developed and led Communication Teams (four staff and 20 volunteers) to create integrated marketing communication strategies that resulted in a sustained 23% increase in attendance•Designed and implemented the marketing strategy that attracted over 11,000 people (more than 1/3 of the population of Bluffton) to attend a Christmas event in 2023

Joplin, Missouri, United States

•Earned and managed $120,000 yearly Google Ad-words Grant for non-profits, resulting in movement from page six to page one on Google Search results•Led a Communication Team (one staff and five volunteers) to create integrated marketing communication strategies that resulted in a 33% increase in attendance across three campuses•Created compelling and relevant content for various communication platforms, including the website, in-person and digital services, social media, print pieces, press releases, and other channels

Springfield, Missouri

•Created integrated marketing communication strategies and content for four stores across Missouri and Kansas •Developed and led a Marketing Team (four staff) to create digital marketing strategies, focusing on social media, web, and email, resulting in a 200% increase in digital engagement•Pioneered digital retail strategy, including launching eBay store and building an online store

Master'S Degree, Strategic Communications

Bachelor'S Degree, Communications