• Spearheading management of power tools portfolio, encompassing strategic product range selection, inventory optimization, and market launch execution • Piloted the first localized product combo and had a tremendous success that contributes significantly on growth of key product segment

• Spearheading e-commerce and digital marketing initiatives for Power Tools across Malaysia and Singapore, driving robust online growth above industry average • Pioneered a trailblazing D2C business model in Malaysia, setting a benchmark for replication in other markets

Main Responsibilities:1. Develop plans & formulate strategies to build a sustainable e-commerce business for Focus Point2. Build & lead the team to operate and grow the business3. Social media content development and management for Focus Point & Whoosh Eyewear4. Assist in creation of new products for the online channels5. Development of omni-channel strategy for all digital channels

Setting up the E-Commerce department, formulating strategies and managing the online business as well as optimizing channels growth.Develop strategies and promotion plans to build up online presence for Focus Point & Whoosh Eyewear brands which includes managing of social media channels.Achievements:1. Developed a sustainable 5-figure sales within 4 months from scratch2. Streamlined the processes and channels3. Spearheading in content development for digital channels and marketing

Brief Summary: I joined as a Marketing Executive and being promoted to Senior Executive in year 2014. By September 2014, I was given an opportunity to develop e-commerce business for UNIQLO in Malaysia until today. Achievements:1. Build up e-commerce business from start up to approx. RM1 million sales per month2. Build up social media. For e.g. Facebook page from approx. 50k fans to over 200k, LINE official account from start up to 160k fans within 4 months3. Actively involve in business expansion from 5 stores to 25 stores4. Spearheaded UNIQLO Mobile App in Malaysia and grow the members base to more than 70k5. Streamlined the processes and cut down lead time by 50% for printing materials to storesCurrent Responsibilities:1. Website content creation, maintenance and updates2. Social media contents creation for promoting UNIQLO Online Store3. Work closely with regional digital performance specialist on improving e-commerce business4. Work closely with inventory team in managing merchandise for online store5. Revamp and constantly improving eDM to reach out to targeted customers

RESPONSIBILITIES:The main responsibility is to service existing and new customers.Development of businesses with existing and new customer from the very initial stage for e.g; presentations and proposals to delivering the final products; as well as credit controlling. During the sales processes, organizing, sorting and following up closely with each and every task before the final product is produced are required.Besides that, meeting minimum monthly, quarterly and annual sales target.Work closely with the project coordinator, designers and production, as well as utilize relationships to ensure that product implementation schedules are met.Installations and setup of the point-of-sales material/final products are one of the responsibility.EXPERIENCES GAINED:Experience in selling and dealing with point-of-sales material. To understand how does marketing department really works, how to help them in building their brand image and brand equity through the use of our products. To name a few customers that recently dealt with are Loreal, Kao, Hasbro, Blackmores, Yeos. Able to gain knowledge and experience of this industry and know how does it like to work closely with marketing/merchandising department from different MNCs.

RESPONSIBILITIES:1. Generate, process and qualify sales leads and turn them into potential customers.2. Identify, approach and sell to prospects for generating new revenue and sell solutions to their distribution needs of their company by having understanding their businesses.3. Responsible for the whole sales process from initial point of contact to presentations, proposal of the deal and up to execution of the solutions being offered.4. Also having work closely with the operation, customer service, commercial and even finance department, utilize relationships to ensure that implementation of logistics solutions are properly met and according to schedule. EXPERIENCES GAINED:1. Experience in selling intangible products or services in the field of Logistics or transportation to various industries in the market.2. Experience in facing different kinds of people from all walks of life when performing sales call and proposing services.3. A good team player as well as the multitasking skills being developed through out this day to day sales job.4. Knowledge of the proper sales processes.