Nicholas Jones Email and Phone Number

• Led the rollout of AI tools and programs across the company, including AI content writing and editing, link-building, and translations.• Utilized heatmapping tools, custom GA4, and third-party software to analyze user journeys across 30 different industries as part of a CRO strategy.• Achieved a 30% reduction in bounce rates, increased on-page engagement times, and a 31% boost in conversions through design and content adjustments on websites.• Led the rollout of all AI tools into the company including AI content writing and editing, link-building, translations, web scraping to natural language and salience analysis for content audits, etc.• Worked in multiple niches including medical healthcare and light pharmaceuticals, sports, fashion and beauty, cryptocurrency, gaming, entertainment and more. Average 90% visibility increase through all industries.• Recent content targeting towards AI overview targeting to replace rich snippet targeting, ensuring maximum visibility in all markets. Resulted in 36% complete visibility increase.

• Increased client traffic by 30-50% through the implementation of customised SEO strategies, resulting in measurable improvements in search rankings and conversions.• Managed comprehensive digital marketing campaigns that led to a 25% increase in client revenue across multiple channels, including SEO, PPC, and social media.• Conducted thorough SEO audits and implemented data-driven strategies, resulting in a 40% improvement in site performance and user experience.• Delivered educational seminars and workshops for clients, contributing to a 20% increase in their understanding and application of digital marketing best practices.• Improved client search rankings by 30% through advanced keyword targeting, link-building strategies, and continuous on-page optimisation.

• Acted as the focal point for collaboration among three agencies to deliver comprehensive omnichannel digital marketing results, including PPC, social media, and social ads on platforms like TikTok, Meta, and X (Twitter), leading to a 27% revenue growth during this period.• Executed link-building campaigns that resulted in a 15-point increase in domain authority over 12 months, alongside a 40% rise in referral traffic.• Utilized tools like Google Cloud and Cloud Shell to create depictions of websites and competitors' knowledge graphs and entity analyses, contributing to a further 15-point increase in domain authority.• Used tools such as Google Cloud and Cloud Shell to build depictions of websites and competitors knowledge graphs, entity analysis and adjusted strategy from there with a 19-point increase in domain authorities as a result

• Increased website traffic by 45%, contributing to significant revenue growth.• Managed a site migration, improving search visibility and user engagement.• Optimized conversion rates through CRO strategies, enhancing sales and retention.• Specialist vector search focuses within the publishing industry, alongside a basic vector search salience audit via Google Cloud Shell to support Jericho Writers customers when requested. Resulted in 300% organic traffic increase & 600%+ impression increase.• Google Knowledge Graph building, with the focus on creating various rich snippets via relevant natural entity targeting.• Natural link building via GCS automated scraping of entire link portfolios and base subject analysis and creating replacement content to link to as replacement links from competitors’ profiles. Resulted in a 9-point domain authority increase from captured links.

• Achieved a 20-70% increase in organic traffic for 40+ clients, driving revenue growth.• Delivered over 225,000 technical SEO fixes, improving site speed and engagement.• Led SEO-driven website migrations, ensuring a 15% uplift in organic traffic post-launch.• Specific Dubai / Doha / Qatar focusses on 2 clients, with a £1,000,000 (£1m) increase in turnover via increased organic traffic over an 18-month period.• Trained 3 entry-level SEO assistants to Senior SEO executives over a 2-year period.• Specific focus in white-collar industries including law firms / solicitors, accountants and real estate probate lawyers.

• Managed technical migrations and redirect mapping for websites with over 12 million URLs, including future planning and strategy post-migration.• Implemented hreflang tagging and mapping for multi-site brands across more than 30 languages and locations.• Increased traffic for 30+ websites by reducing site errors and resolving technical issues.• Boosted search visibility by 800% through keyword optimization and site audits for all websites combined

• Achieved a 30% growth in international search visibility by developing tailored SEO strategies for key markets including the UK, US, and Europe via Google Merchant Centre.• Delivered a successful international website migration that preserved search rankings and improved site speed, leading to a 20% increase in mobile traffic.• Resolved over 5,000 technical SEO issues, including broken links and duplicate content, resulting in improved site health and a 25% boost in organic traffic.

• Contributed to a 15% increase in revenue from commercial digital products by optimising SEO strategies for key commercial bnpages, driving higher visibility and traffic.• Conducted competitor and keyword research that resulted in a 20% improvement in search rankings for key commercial products, directly impacting revenue growth.• Delivered technical SEO improvements that enhanced site crawlability and indexation, leading to a 10% boost in organic traffic for commercial sections of the site.• Supported content optimisation initiatives that contributed to a 25% increase in engagement metrics, including time on page and reduced bounce rates.• Produced detailed reports on SEO performance, providing insights that led to a 15% improvement in campaign effectiveness and alignment with business goals.