Innovative and results-driven Performance Marketing with over 7 years of experience managing large-scale paid media campaigns on platforms like Meta, Google Ads, and TikTok Ads. Skilled in using creative testing, conversion optimization, and data analysis to drive customer acquisition, reduce cost-per-acquisition (CPA), and increase return on ad spend (ROAS). Proficient in email marketing using Klaviyo and experienced in scaling customer engagement and brand loyalty through targeted email campaigns. Adept at implementing best practices in media buying and streamlining processes to boost marketing efficiency at scale. Passionate about leveraging insights to optimize campaigns and deliver measurable results for brands.