Director Of Sales & Marketing, The Talbott A Joie De Vivre Hotel
Atlanta, Georgia, Us
• Provided high-level oversight and strategic support across enterprise sales, business development, marketing, and account management activities, serving as the face of the award-winning boutique hotel brand while engaging with prospects, partners, customers, and the general public. • Led a team of four sales professionals in the achievement of key profit goals and performance targets, generating sales growth while stewarding a $9M departmental budget. • Championed a series of social, digital, and print marketing initiatives across multiple business sectors, augmenting brand awareness and affinity to drive an increase in B2B group room sales. • Leveraged insights derived from extensive market research and competitive analysis to optimize sales and marketing operations in alignment with noted trends in consumer behavior.