Experienced general manager with a specialization in sales and marketing. Started out in management at the age of 21 and have since been steadily building my skill set and knowledge base.For 10 years I have been the GM at MacSailing Inc. During that time I have taken on several responsibilities including HRM, Sales, Marketing & Accounting. I was extremely fortunate to have an experienced business partner and mentor that helped me along this journey. Together we grew the business substantially increasing our bottom line by 291%.As a partner in a seasonal business I have been able to get involved in several other business opportunities. I spent 4 years assisting with the launch of Shenzhen Sun Sailing in China. This opportunity taught me a lot about working effectively with partners overseas and how to adapt to their customs and processes.I then spent 4 years redesigning and launching a new service line for the Kitsilano Yacht Club in Vancouver. This project was extremely successful and saw an increase in revenue of over 300% in year one and 55% in year 2 and steady growth thereafter.In 2015 I launched a web marketing consultancy. I’ve worked with several small businesses to help them establish themselves online. These projects usually involve market research, company branding, marketing plans, content development & execution.I have thoroughly enjoyed my career to this point. I aspire to continue learning and growing and pursuing new opportunities around the globe.
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Co-FounderThree Peaks MediaVancouver, Bc, Ca -
Sales And Marketing AdvisorMacsailing Jan 2016 - PresentVancouverMacSailing Inc. is the largest sailing school in Canada. It is also a retail centre and rental facility in Vancouver, BC.After 13 years as general manager I have maintained my seat on the executive and continue to provide guidance and assist with planning and development for the organization. I lead the marketing, sales and administrative team. -
Co-FounderThree Peaks Media Jan 2015 - PresentVancouver, Canada AreaThree peaks is a digital media consultancy. We worked with small and medium sized business to develop their online presence and increase online revenue.Since we launched in 2015 I've worked with several companies including start ups and established businesses. Services provided included websites, catered marketing plans, product roll outs strategies and branding packages. -
Sales And Marketing ManagerMacsailing At Kitsilano Yacht Club May 2012 - Sep 2017Vancouver, Canada AreaKitsilano Yacht Club hired me as a consultant to grow their training programs based on my successes with MacSailing Inc.Developed and launched new program offering that catered to young adults in attempt to drive new membership. ACHEIVEMENTS• Increase revenue of training programs by over 300% in year one and an additional 55% in year 2• Increased membership by 166% in year 1
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Market ResearcherRocket Builders Sep 2014 - Nov 2015Vancouver, Canada AreaGenerated short list for Rocket Builders 'Ready to Rocket Program'. Ready to Rocket is a business recognition program for British Columbia's tech sector that showcases the Revenue Growth Leaders of Tomorrow. I worked with all of the incubators and accelerators in BC to identify the best candidates for the award. -
General ManagerMacsailing Apr 2004 - Oct 2015Vancouver, Canada AreaDuring my time as GM at MacSailing I have taken on many responsibilities including HRM, Sales, Marketing, Accounting and business development.ACHEIVEMENTS● Increased annual revenue by 291% since starting with the company● Grown company to 30+ employees (started with 6)● Opened 3 satellite locationsRESPONSIBILITIESCustomer Relationso Interacted with customers in person, by phone and email to consult regarding program selectionso Conflict resolutiono Program proposals & designs for groups and individualso Communication with partners and affiliated organizationITo IS implementation (scheduling, accounting, project management, etc)o Web design & maintenanceo E-commerce integrationo Development of instructional materials (eBooks, how to videos, powerpoints)Advertisingo Brand developmento Market researcho Content developmento Social media management (Campaigns and integration)o Production of promotional videoso Company photography and filmingo Newspapers and magazine ad creation and negotiationo Experience working with local media (CBC, CTV, Global, etc)o Trade show booth managemento Event planning (Corporate events, fundraisers, etc)Accountingo Management of company accounts using various accounting softwareso Payroll for 30+ staffo Bank deposits, reconciliations, bill payments, invoicing, etcStaff Managemento Led a team of 30+ employeeso Schedulingo Recruitmento Hiringo Performance evaluationso Constant interaction with staff to ensure quality & safety standards are metFacility & Equipment Managemento Responsible for a fleet of over 60 boatso Facility partnerships and relationso Equipment standard and upkeep controlo Sub contractingo General office maintenance: painting, cleaning, building storage, etco Inventory control Retailo Purchasingo Construction of storefront displayo Product inventoryo Merchandise designo Ecommerceo Shippingo Sales -
Business Development CounsultantShenzhen Sun Sailing Mar 2010 - Mar 2014Shenzhen, ChinaShenzhen Sun Sailing approach me in 2010 to assist them with developing a replica of MacSailing Inc. in China. Over the next 4 years I worked on and off site to help with business planning, site management, product development, staff training and marketing. This project was extremely valuable for me as I was able to learn about operating in the Chinese business landscape. ACHEIVEMENTS● Hired and trained 12 staff in year one● Helped achieve profitability in year 2● Developed and maintained government partnerships● Established reseller relationships● Implemented Canadian Sailing accreditation for first time in China
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Sales AssociateSport Chek Nov 2003 - May 2004Vancouver, Canada Area• Assisted in opening new location• Assisted with layout and flow design• Regularly topped sales charts
Nicholas Slaney Skills
Nicholas Slaney Education Details
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Master Of Business Administration - Mba -
Business/Commerce, General -
Business Administration And Management, General
Frequently Asked Questions about Nicholas Slaney
What company does Nicholas Slaney work for?
Nicholas Slaney works for Three Peaks Media
What is Nicholas Slaney's role at the current company?
Nicholas Slaney's current role is Co-Founder.
What schools did Nicholas Slaney attend?
Nicholas Slaney attended Singapore Management University, Royal Roads University, Langara College.
What are some of Nicholas Slaney's interests?
Nicholas Slaney has interest in Education, Environment, Health.
What skills is Nicholas Slaney known for?
Nicholas Slaney has skills like Project Management, Leadership, Strategic Planning, Team Building, Business Development, Business Planning, Management, Marketing, Entrepreneurship, Team Leadership, Public Relations, Event Planning.
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